Rating:
Average user rating 3.7
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Iris’s strong start endangers Heading’s ending

Uh-oh. MBC may be getting ready to let that axe fall for the third time this year. I’m reading conflicting reports about its soccer drama Heading to the Ground, but it’s not looking good.

KBS’s blockbuster drama IRIS has just premiered with a very strong rating in the 20% ballpark. (Official ratings aren’t out yet, but the preliminary report places it close to 20%. UPDATE: The number was a whopping 24.5%. As it just aired four hours ago, no I haven’t seen it yet, but I plan to.) That means that the poorly performing Heading, which has several weeks still left to go, is now essentially dead, with Iris and You’re Beautiful getting most of the attention.

One report says that Heading will end early and allow Hero, the Lee Junki vehicle, to begin a week earlier than planned, which would give MBC more to work with in the Wednesday-Thursday ratings battle. That would mean that the 20-episode Heading would need to wrap up by its 18th episode instead. However, Star News reports that MBC has “strongly denied” the curtailment rumors. In a phone interview on the 14th, the MBC source said, “Rumors of cutting it early are ridiculous” and that the drama would end as planned.

As you know, MBC cut Tamra the Island and Strike Love, but strongly denied rumors of cutting Friend, Our Legend, which went on to complete its original run. I’ll be keeping an eye out to see which side prevails.

Via Star News, Today Korea

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maybe there was such a backlash about cutting Tamra and Strike Love that MBC has decided to really NOT cut Heading to the Ground- then they would be known as the station that cuts dramas short.

And of course DBSK fans would get MBC for cutting the drama

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Honestly, I would never wish for a drama to be cut and I doubt MBC wants to be infamous for cutting dramas [it'll definitely make production companies rethink doing business with MBC] but Heading to the Ground deserves to be cut. Moreso than Tamra and Strike Love which are fairly good shows with decent followings rather than the ridiculous mess that is Heading to the Ground.

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Thanks for continuing to post up-to-date news about Iris! I am a big fan of LBH although I don't know whether I'll have the time to start watching the series. I'm afraid of getting sucked in, and that'll be more than bad news for my studies, haha.

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The more I read about MBC, the more I think it's like the Korean equivalent to Fox. I pretty much gave up Fox tvshows as the axe tends to get used a liiiiittle bit too often.

Anyway, if MBC were to cut and butcher more shows, there's going to be bloodshed imho

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I'm not watching Heading so no strong sentiment there but I'm surprised IRIS did well on its premiere.

In a way I was expecting it but you know what happens to high expectations...looking forward to checking out the first episode.

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No, please don't cut HTTG. I don't watch it, but this cutting thing has got to stop, it sounds like it totally kills the confidence of the actors and production staff.

Also, I don't think hurrying Hero to go up against potential juggernaut IRIS bodes well for what could be a strong second place drama against You're Beautiful, which I love, love, love.

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HTTG deserves to be cut. It's a mess, I don't watch it, but look at the low ratings and really, what happened to "soccer" theme anyways? Last time I checked, yunho was so into himself doing checkmate while go ara totally killed BoA's Girls on Top in HTTG. I'm like heh? They're heading towards gag show now?

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ughhh! i'm not watching this drama either (*whine* school is taking up all my time!!), but it shouldn't be cut....i hate when that happens because it ruins it for the people that do want to watch the drama. i totally feel for them because there's a ton of dramas that are good but have low ratings. as for if this is good or not, i don't really know, but everyone has different opinions.

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It's too bad. Yunho had really improved himself. But i don't think people should blame him for his acting. It's the stupid direction, messy editing and just plain bad scriptwriting. I'm a fan, but i'm actually not looking forward to changmin's drama. But I am dying for Heaven's postman to come out. I've been waiting a year for that.
As with IRIS, I can't wait to watch it. They've got credible actors and actresses, altho kim tae hee is a little so-so for me. You're beautiful however, is looking pretty darn good, despite the overly cheesiness.
But I am going to watch all three. ><

Btw.. i thought it was confirmed that they cut it to 18 episodes. Well, i gotta go check my sources.

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have all 20 episodes been filmed yet? the storyline seems like it's a write-as-they-go type of thing so maybe cutting wouldn't be TOO bad though it would give MBC a reputation for cutting shows. I remember Tamra as being done with filming when they cut it. I think it was so with Strike Love.

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i like to watch Iris. I have anticipating for this drama since its big budget production and all star cast and then..

You're Beautiful aired...

Oh man I have been waiting for a fun, laugh out loud, romantic drama for soooo long!!! I have been waiting to smile, laugh, grin, giggle and scream (fan-girl like) while watching a drama for a long time.

Let's just say if I am in Korea right now, I would be supporting both dramas, it's the SBS channel that my TV would be on Wednesday and Thursday nights. I would watch IRIS online after the episode of You're Beautiful ends.

I hope You're Beautiful stays strong against tough competition!

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Wow! very high ratings for IRIS! .. I hope LJK's Hero will do well too despite strong competition!

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Mbc has queen seon deok that made another station "fear" and as the head of rating. But i don't think another station cut the episodes as often as MBC. This station totally hilarious. As hilarious as giving double daesang, last year. Even HTTG has a mess rating, so?. I think MBC really hates low rating.
I've just grateful that STORY of a MAN wasn't aired in MBC. If not .....

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24.5?!!!? Oh Kobe darling, Hallyu lives!! HALLYU LIVES!!! :D (And somewhere Kim Tae Hee is looking at herself in the mirror and going "girl, you still got it." )

24.5 is simply unprecedented in this era. In fact, I think you have to go back to Lovers in Paris to see those kind of numbers. And again, if this show were on MBC or SBS, why it might have flirted with 30s again.

However . . . let's see how the numbers sit in episode 2.

You're Beautiful is holding at 9.1 and honestly this is very respectable. Consider the audience and that many are probably watching this show online or on the phone.

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I hope You're Beautiful holds its own at second place and remain with double-digit ratings. I watched Episode 3 unsubbed at 430am this morning - first time I have done that. Well, i am still pleased with the drama.....Epi 3 toned down the hilarity but man, the 'sweet' factor is starting to show. I can't wait for Epi 4 after seeing that preview.... Go Hwang Tae Kyung!!!

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IRIS, no doubt, is expeted to hit it big. The cast alone, could suck all powers from other dramas combine. And oh my, action and the cast acting to the max.

LBH power can not be ignored. His action in GI is very strong, and he has also a strong presence on screen and can get even with the hollywood stars. But still MORE POWER to this blockbuster drama.

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Hi there all of Iris Fan
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well here is the fan sub group, we like you to join,, this site really gooddddd to visit
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does anyone know what the rating trend was like for LBH's All In drama? i'm wondering if that one also started off as strong as this one...

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I actually enjoy watching Heading to the Ground .
Yunho's acting is .. eh but it's pretty .. interesting.
Kinda draggy.. but I don't want it to end EARLY .
Though truthfully i'm enjoying You're Beautiful alot more .
Haven't watched IRIS yet .. will wait for subs .. but as far as the ratings go .. I think it'll keep me interested .

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I highly enjoyed the first episode of Iris. It was refreshing. I can't wait until ep. 2!

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To be honest, I'm quite sick of all the negativity aimed at HTTG. I understand that the first 2 episodes weren't great, and 3 + 4 were only so much better, and 5+6 only highly entertaining by the crazy mental hospital scenes. However, it's really not THAT BAD! Also, the story seems to getting and better and more stable. Sorry, I just feel there's so much unnecessary hate towards the show.

I dunno maybe it's my bias towards Yunho, but I don't think it is. I think it might be more the fact that I can sympathize with Cha Bong Goon's character and the way he feels and what's happened to him.

I just hope Yunho doesn't get a bad rap because of this because his acting really has improved.

Anyway, I'm gonna keep watching and enjoy where the story line goes. (:

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It would be really bad if they cut HTTG too. Is it me or does it feel like almost 3 dramas in a row? If they keep this up, their reputation is going to suffer. I don't know many management companies that would like their actors attached to an MBC production.

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24.5% for the first episode of IRIS is absolutely incredible. That's a lot higher than even my most optimistic expectations. Just to show how impressive the ratings are, let's compare the first episode of the top 3 rated dramas of 2009:

Sons of Sol Pharmacy 17.8%
Brilliant Legacy 16.9%
Queen Seon Duk 16.0%

And the last k-drama that averaged 40%+ and peaked at over 50% -- Jumong -- had a modest 16.3% for its opener.

Of course, no one knows whether IRIS can improve on its amazing beginning, or even sustain this kind of performance, but there's no doubt it couldn't have gotten off to a better start.

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Well, i saw a snippet of iris & its really good!

anyways im currently into You're beautiful. The characters & story lines goes really well.And its really funny too. Can't wait to watch ep 4. I didn't know Jung Yong Hwa is from Cn blue , a new krn group! He acts really well & he's cute too. He is so sweet in the drama...

As for heading to the ground, i really pity yunho . His acting is still a bit stiff & need more improvement but i find the show a bit dry. And its his first drama debut. Hope he will do better.

**Off topic*
I just hope DBSK will continue to release more great music. I Miss them..

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I have enjoyed HTTG. Hope they don't cut it like they did with Strike Love which I also enjoyed. I am a big fan of Lee Beong Hyun so I did watch Iris. Well I have to say I was bored with the first episode. Didn't hold my interest as much as Swallow The Sun's first episode. I will give it a few more viewings.

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They cut Tamra but they won't cut this off?
YOU HAVE GOT TO BE KIDDING ME!

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