Celebrity News
Stars promote Think Green campaign
by | March 31, 2010 | 43 Comments

For the month of April, LG Fashion’s brand HAZZYS will be actively promoting its “Think Green” environmental campaign. They have brought on a group of stars to help push its eco-friendly message and organic T-shirts with a photo shoot. The sales of the HAZZYS 100% organic cotton T-shirts will be donated to an environmental organization.

The brand ambassadors are actors Kim Bum, Lee Soo-kyung, Kim Hyo-jin, Min Hyo-rin, Kim Ji-suk, and Ki Tae-young, and on a purely superficial note, the shoot is very simple but looks lovely.

The prints for the T-shirts are the result of a collaboration with painter Lee Chul-soo. Customers who buy a certain amount over the duration of the campaign will be given a gift and will be invited to a special event for patrons.

Lee Soo-kyung:

 
Kim Hyo-jin:

 
Kim Bum:

 
Min Hyo-rin:

 
Kim Ji-suk:

 
Ki Tae-young:

Via Segye

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43 Comments
  1. snakpak

    OMG. KIM BUM IS PROMOTING. I’M BUYING ONE.

  2. stee

    I think the shoot is very pretty in its simplicity. I like the clothes, too. A lovely project!

  3. kyun

    “oooooooooooooh!” that’s my reaction when i saw kim bum picture ;p

    fan girl much?

  4. Anonymous

    OH MY JB! My heart skipped when Kim Bum’s face flashed.
    Note to self: Must avoid noona killer pictures in the future.

  5. Biscuit

    At first I when I read the title, “Think Green”, but saw Kim Bum’s brown shirt, I was like “Whaa?” heh heh.

    But seeing how all these shirts look pretty nice and comfortable, yet still being eco-friendly, I really want to buy myself a pair!

  6. Summer

    awwwwww…^^ cute…

  7. samsooki

    @5,

    I also thought the same thing! Why are they wearing brown, if they are promoting green?

    BTW, I have never heard of organic clothing, but I found something of interest:

    Cotton (Organic) – Organic Cotton is cotton grown without any harmful pesticides, herbicides or artificial fertilizers using biologically based and sustainable growing methods such as crop rotation rather than with highly synthetic and destructive fertilizers. Organic cotton is grown using biologically based growing methods rather than toxic synthetic fertilizers, soil additives or defoliants. It is also free of formaldehyde finishes. Organic Cotton wears well and is extremely breathable, unlike synthetics that pill, emit static electricity, prematurely age, and trap perspiration. Cotton is commonly portrayed as natural, yet conventional cotton is cultivated in a highly toxic process, which contaminates groundwater and ultimately drinking water and poisons the food chain. While it takes approximately one pound of chemicals to grow three pounds of conventional cotton, organic cotton is grown chemical free.

  8. hpn88

    i love min hyo-rin’s shoes in the second picture. they are adorable :)
    the entire shoot is very cute and i want the white dress lee soo kyungs dress

  9. langdon813

    Oh Kim Bum, you beautiful boy. You singlehandedly keep the ICOMYM Club flourishing.

    • 9.1 yosie

      you are so cute kim bum!!! im support for you about anythink.

  10. 10 kay

    does anyone else think kim bum looks like park jin hee in that first photo?

  11. 11 Coco

    I love ki tae young. You are my favorite!

  12. 12 linz

    saranghae kim bummieeee

  13. 13 katara

    Could Kim Bum could get any cuter? Love this guy…

    They all look lovely…and I want one of those shirts!

  14. 14 starry

    I ALMOST thought Ki Tae Young was Lee Seung Gi … ><

  15. 15 ockoala

    @ samsooki

    I believe Baby Rain now owns one organic clothing item. :-)

    As for these youngsters promoting a hip and enviromentally friendly product whilst looking adorably hip, I’m thoroughly enjoying it!

  16. 16 peanut butter

    i think my heart skipped a beat at the sight of kim bum and ki tae young! oh dear…

    actually, they’re all looking good!!

  17. 17 Asianguylover

    dang they have the hottest guys as the models. They make we want to go green!! Only if my reward is one them haha

  18. 18 kaedejun

    @10 kay -

    i had to take a second look, but YES YOU’RE RIGHT!!!!

    the couple that fits together look the same…. :P

  19. 19 JiHwan

    Kim bum is looking mighty fineeee. Kim Ji Suk isn’t looking too shabby himself.

  20. 20 Gloria

    omg lovely :)

  21. 21 Norme

    Breath taking guys…Got my mind set…will buy all… ?????

  22. 22 FTBOTW

    Ki Tae Young what a gorgeous guy. Need to see more of this of this charming individual.

  23. 23 Asarako

    i really like the color….. i want to buy too………

  24. 24 Rev

    For a second there I thought Kim Ji-suk was wearing a Campus Crew Duke shirt :-p.

    The first picture of Min Hyo-rim looks like she’s off to watch horse racing or something. Looks stunning either way.

  25. 25 Sakura

    White and brown shade colors are more popular for clothings but not green.

  26. 26 Dele

    Man, Kim Bum was always cute to me, but after Still, Marry Me…I find him to be a very sexy young man. Haha…if get to meet him in person while I am in Seoul, I will be floating on Cloud 9 forever:)

  27. 27 nine

    promoting beautiful people and eco friendliness… i’m into that.

  28. 28 dannaluk

    oh bummieeee ur soo pretyyyy …:)

  29. 29 eclipse

    Bummiee!! Bummiee!!! -fangirl mode-

    Btw Hyo Rin sure does much thinner that her days in Triple drama…

  30. 30 deannadsc

    ..used to just like KIM BUM…but after TWWSWTM…getting to like him even more!!! he has become cuter & more manly, somehow because of that role!!!

  31. 31 LadyIgraine

    Its great to see Min Hyorin doing some modeling stints after “Triple.”

  32. 32 Ucaaaa

    Lee Soo-kyung is the most beautiful and looks mature. love her. BIG fan

  33. 33 camelotprincess

    Kim Bum and ecofriendly fashion, deadly combination!! be still, my fangirl heart…

    HyoRin is becoming prettier each time! Fighting! Love her acting in Triple :)

  34. 34 rayebread

    ^^;
    Kim Bum wears the same facial expressions in every shoot he does.

  35. 35 lb_tmi

    totally fangirling over Bummie!!!!

    ICOMYM members out in full force i see ;)

    but why OH WHY do they have MHR in black socks w/ her brown gladiator heels??

  36. 36 ami

    Kyaaa Kim bum! oh the smile

  37. 37 COREY

    drooling at the picture of kim ji suk he always looks handsome he has become more popular lately i remember the first drama i saw was likable or not

  38. 38 cate

    omg ki tae-yang is soooooooooo cute there!!!

  39. 39 once

    oh my, no one better than kim bum.. he is soooooooooo fiiinee

  40. 40 pogo

    Kim Bum’s hair is -nice- ugly….

  41. 41 nina

    oh my kim bum!

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