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Fashion King heads Stateside for location shoots

With its premiere fast approaching, Fashion King is in the thick of filming, and the crew recently headed to New York for a bunch of location shoots. Among the locales they hit up: Brooklyn, the East Village, St. Mark’s.

Yoo Ah-in is our hero, Young-gul, who grows up under the care of an aunt who peddles her wares at a Dongdaemun stall. Or maybe “care” is too strong a word, since auntie treats him harshly, giving the young Young-gul the determination to grow up and make lots of money. After serving his army duty, he sets up shop himself and begins to sell at Dongdaemun.

Shin Se-kyung‘s character Ga-young loses both parents in an accident at a young age, and she grows up into a smart, determined young woman with a natural talent for designing. In the New York scenes, Ga-young is living in an apartment in the East Village, and runs into Young-gul nearby. (Note: Most, but not all, of the below photos come from the overseas shoot. Though the hangul signs probably tipped you off anyway.)

Second leads Lee Je-hoon and Yuri were also on the trip. He plays Jae-hyuk, a second-generation chaebol (of course) to a large enterprise that covers construction, distribution, and fashion. Yuri plays Anna, who comes to work under a top internationally renowned designer.

No word yet on how the story transitions from New York to Korea, but since Dongdaemun Market figures prominently in our hero’s story, I’m guessing the overseas stint will be fairly small, as they usually are. I wish I could be more excited about this drama with these actors — after watching Bleak Night I think I’m even more excited for Lee Je-hoon (who is amazing) than Yoo Ah-in, although both are wonderful. At least the promotional tidbits could tell a more interesting story. Sometimes I think that the producers don’t pay any attention to what their PR guys are sending out, because is that really the story you want to tell us to try to hook us into watching? You may not have aired any episodes yet but your drama has already started, people, in the eyes of the awaiting public, and “Young people striving for love and success in the fashion world” just isn’t going to win you any points.

Fashion King premieres on March 12.

Via Hankyung

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YAI IN THE US!!!!!!! OMOMOMO!

Fly down here to Miami and I'll show you around 3-0-5 style baby!

I'm excited to seem him in an urban role.

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I wouldn't want him to come here to Miami...*currently trapped on 95N*

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I was totally trapped on the 826 on my way to Miramar...and YAY another person from the 3-0-5. K-drama addicts are here! YES! zgznoona is a bit north of us. My friends all think I'm nuts. But I like being nuts...I think I'm probably walnuts.

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Raine, you are funny!

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The fact that you're nuts has nothing to do with KDrama.

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Florida brethren (sisters?)!!! i haven't found anyone in the 561 who likes kdramas! but apparently i just have to go south :P

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Always happy to see Yoo Ah In again...but for a drama about fashion, the clothes are strangely lackluster. This is the time to go crazy, wardrobe people!

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Fashion isn't always crazy, that's high fashion! I'm personally loving how Se-kyung is dressed.

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Yea Yea !!! I really want to wear something so unique and different like Se Kyung's style in Korea!! I really want to go to South Korea so badly!! ~ ^__^

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I know right? GO NUTS! I would be petitioning for more wardrobe changes...be like Prince, change your outfit every 4 hours!

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Why can't he be a gangster who realized his dream for designing clothes and decided to become a designer? I hope Shin Se-kyung's character is going to be like her personality that we saw on Running Man: competitive, hyper, and sharp tongued. Sigh. I don't know about this one.

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Man, I'd watch it if its like a Korean version of "The Devil Wears Prada".

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if the question at hand is are they promoting correctly, then the answer is yes. and if you wanna know why, then i'll tell you in two words: Kwon Yuri. hahahahahaha...........i hope she's good. I mean, look at what Jessica did for "Wild Romance". I just hope she's good. i know she can be funny, so i hope they don't make her character too serious.

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Jessica didn't do much for me in Wild Romance. Sorry. I don't even feel bad for her character one bit, which is a shame. X/ And when are people going to realize that an idol in a drama does not guarantee ratings? Story counts too. I hope this drama is good, but I'm not holding my breath. Hopefully your Yuri brings something to the table that your Jessica didn't.

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Agreed. It doesn't matter how popular Changmin and Yunho from DSBK are, their dramas were MAJOR FAIL. I didn't really see Sica in Wild Romance even though I love SNSD because the drama doesn't look good IMO. But I'm interested in this one. I think Yuri is more of a natural. She has acted before too.

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yuppers... dramas of both Changmin and Yunho did not do good, there must be a real good story to make the viewers stick... examples of both idol stars and good story are SKKS and Protect the Boss. Both drama starred idols of the same league but became hits. At the same time Jessica, isn't doing any good at WR, i had been following it and the only thing that draws me is LDW and LSY. Both are superb actors, but even then, the story is have some problems.

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I didn't think she brought much of a rise to WR's ratings either.

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just curious, what did jessica do for wild romance? i haven't really been following that drama(only seen ep 13, i know what a random place to start) but aren't the ratings really low?

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Yeah, the ratings are REALLY low. But that's probably also because of the amazingness of The Moon that Embraces the Sun that is approaching the 40% mark. The other dramas don't stand a chance.

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Annoying pitiful ex who stays seated on the sofa, staring at nothing. I don't blame Jessica : I blame the totally unnecessary and badly written character. Didn't understand all the buzz.

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Her character really is badly written. In a different actress's hands the audience would have been more sympathetic towards her and her depression. But we aren't, because the character doesn't grow and the actress is incapable of portraying the character's vulnerability. Pretty much the buzz around that drama is the fun first leads, the fun father and son, the fun best friend and manager, and the loving couple and their son, and a decent unsolved stalker mystery. No more, no less.

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Don't forget Reporter Go :D

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I can't believe I forgot Reporter Go!!!!!!! *kicks self*

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And the dog. The dog is also more interesting than Jessica's character.
This week she has been particularly crazy and... I dunno, just totally useless? Alternating once again between madness and feigned innocence. I don't think it's all the writers' fault, a more experienced actress would maybe have been better for this role.
But still, they wanted her to be a second lead actress without being bitchy, but really... She's just annoying.

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One of the worse casting mistakes a producer can make is to give an amateur an unemotional character, assuming the celebrity's charisma will somehow fill the screen. Good actors follow the Spock principle: even if you're playing a robot, you have to show action, emotion and motivation in technical ways. If you don't, your character vanishes from the screen or looks as phony as a department store mannequin. Hyomin picked a good first series role. Jessica did not.

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I don't think that Jong Hee is badly written, I find that her mental illness has been handled sloppily, but she's interesting. And Jessica's acting has been pretty solid, or at least I haven't noticed a significant gap in acting ability. In summation: don't really get the JH hate.

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In a cast with a core four, there's always gotta be atleast one poor guy, one chaebol, one poor girl , and one well-off girl. And the leads are usually orphans. I wish I could get excited for this drama because I love yoo ahin but the premise is doing nothing for me.

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oh god another idol?! (yes i'm cynical). Ugh she better can act better than her mate Jessica in WR...

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"Young people striving for love and success in the fashion world" is exactly the sort of no-nonsense story premise that hooked viewers into Midas, "A business drama about mergers and acquisitions between companies." ...Oh wait.

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Heehee

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I attend NYU so St.marks is right next to me. In fact I go there to hang out with friends on the weekends all the time. I would flip out if I saw them filming there.

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same here!!! Are they still here in ny? cuz if so i'm all set to stalk them haha. i practically live on top of st. marks!

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Yes they're still in NYC till this weekend

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They were at Cooper yesternight. I saw a black van parked outside today morning as well so they're probably still here :)

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What?!! That's my neighborhood! Woohoo!

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Hmmmm, maybe I should go down there and casually "hang out"... hahahaha

Also, funny--I was watching a Star date interview with Yoo Ah In. He's a player guys. He also likes older women, ahahahaha. I quote "Do you have a girlfriend?" YAH: "I've always had a girlfriend" "Have you dated any older women?" YAH: "Many times".
AHAAAAAH!

At least he's honest,lolll. Adorable. Made me like him even more.

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Yeah saw the interview~ was hilarious~ He sang a carol on twitter when Wandeugi reached 5 millions, right? When the host asked 'what would you do if your movie (Wandeugi) reached 10 million viewers?' YAI: 'I would take (my clothes) off' ~~Kkkkk! *imagines*

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Hahaha...yes yes yes!

When he said "I don't think it will come to that" I was just like "Don't underestimate your fans, man" Hahahahaha

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He'd better start ironing his clothes. We are capable of anything when it comes to chocoabs.
Really, i love stupid bets. :)

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O__O Linky?

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I think I also watched him on some variety show. The PD was following him as he went to a fashion shoot in the US. They had to hire him an interpreter who turned out to be this pretty girl who thought he was a giant prat, but by the end had fallen for him, only he wasn't into her. Does this sound familiar to anyone?

Anyway, I was disappointed for about 5 seconds that he's so cocky, but then I embraced the honesty. He's fricking hilarious.

It's kind of like how Jang Geun-seok thinks he's God's gift to the world too (saw a variety show where Kang Ho-dong interviewed him). That's never going to happen, but I decided to embrace JGS's crazy, and now I find him hilarious too.

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Hahaha~ I found the show was hilarious and kinda scripted but entertaining. I'd like to see YAI and Maxine (that girl) in WGM. (Though I think it's impossible, judging from his character)
I enjoy their bickering, hate-then friendship-then love-then hate again-relationship and her nasal voice calling "Ah In! Ah In!" all the time annoying his nerve :D

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Hahaha, I haven't seen it but I want to now. Do you have a link to it? He does seem a little cocky but I don't mind the way I do with other korean stars, like you said -embraced it because he is a funny guy.

He apparently gets in trouble for some of the things he says, since he says he has watch what he says on tv. Hahaha.

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Yoo Ah In~~~!!!!! Omg so handsome!!!! And finally I get used to his new hairstyle!

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An article over at Soompi alluded to the fact that this was going to tie into (somehow) NY Fashion Week.
Fashion Week just ended on the 16th, so maybe the style quota will be amped up since it's obvious that FK was filming all over NYC at the same time.

Yuri will probably do just fine. She's had more experience and her personality is much brighter than Jessica's. Right now, having watched Jessica on WR it's fairly obvious that irrespective of her written character, the girl can't act. Unless a non-expressive, dead-eyed, catatonic, placid girl is what the character calls for. If so, then she's Meryl Streep.
:)

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@Cynthia- : re: Unless a non-expressive, dead-eyed, catatonic, placid girl is what the character calls for. If so, then she’s Meryl Streep."

LOLZ!! Thank you for saying what I was thinking.

I would have stopped watching Wild Romance, because the injection of that pathetic character ....into a perfectly FINE push & pull between the leads --- is such a waste of time.

I fast-foward past those scenes until I get my *DongAh and Dir. Kim FIX*......Robot couple is AWESOME!

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I'm not going to outright write-off Yuri, but I'm not going to hold my breath about her being any good either. Experience does not always equate to good acting. Wet Towel can attest to that.

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Also not to mention that SM Entertainment doesn't have the best track record of idol actors or even actors for that matter. (changmin, lee Yeon Hee, go ara, yoona have all been mediocre at best).

I think the only actor that can act from SM is Kim Min Jong.

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Perhaps someone can help me with a foreigner's puzzlement about the young women of SNSD. As near as I can tell from their bios, Kown Yuri, who is native Korean, Jessica Yung, who is American, along with several other 11 year old girls, were . . . contracted? Apprenticed? . . . to a Korean production company that "trained" them for seven years and debuted them as a musical group. That's a longer period of time then a farmer invests in a new apple or peach orchard.

What were these girls/young women doing for the seven years before their debut? They don't seem to have any CF or television credits. Did the parents sign a contract that said their children would someday be part of a musical group? Does the company run a boarding school that sometimes generates talented pop singers? What happens to the children with contracts who don't get to be in a group? How long-term and how binding are the contracts these young women are under? Do they have to pay the company back for their education if they quite the group?

To the unfamiliar eye, it comes across like parents selling their children into some sort of corporate indentured servitude.

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They are doing exactly what you said, training. Entertainment companies or in this case SM (the label they belong to) take in young teenagers and train them to become k-pop stars. By training, I mean that they are trained to sing and dance and some idols are even taught how to do well in variety shows.

Many parents do sign a contract that says that their children are going to be basically trained and groomed to become idol stars, and if they do debut they agree to whatever terms.

The children that don't get in either continue to train and eventually debut, or they try to find another company that will take them in or simply give up their dreams to be idol stars.

Unfortunately, even if you do agree to go through the whole training system you don't exactly have a guarantee that you will for sure debut. You are basically taking a risk when you decide to do this.

I have no idea how binding their contracts are because they aren't exactly public but I would say, knowing SM, their contract is probably not on the fairest terms.

And to your last question, yes you have to pay the company back for your training. You are basically and investment and therefore owe them money for makign you into an idol star. Idols don't really earn the big bucks unless they are in really great companies.

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SM, in this case, is taking the risk that an eleven-year old is going to go through puberty and develop the physical gifts to be at least a respectable singer and dancer. I would not have thought that was predictable enough for the company to take the risk. It probably explains why the SNSD members, while quite polished, have only pretty voices instead of strong voices and all have the same general girlish build. You can train hell out of most voices for as many years if you want, but, if you don't have Whitney Houston's genes, you're not going to sound like Whitney Houston.

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I wouldn't invest in people I don't see talent in but these companies are obviously looking for people they can mold not natural talent. When I first got into k-pop I found this really weird because as an American I found it ridiculous that companies would invest in pre-pubescent kids with no real talent. But I guess I got so used to this that outside opinions like these always interest me. :).

Most idols don't train for that long though. SNSD are one of the few groups in which more than one member trained for 7 years. Most idol groups don't even have a single member that has trained that long.

I am glad I am making some sense, I am barely awake so I wasn't sure if I was making complete sense. Lol.

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Thanks for the information. I saw the interview SNSD gave while in New York and both Jessica and Tiffany said that they were "born in America" as opposed to "raised in America", "born in San Francisco" or "born in California." Very careful word selection. Tiffany (Stephanie Hwang) appears to have been 14 when when she signed with SM. Jessica Jung was 10 or 11 and her sister, Krystal, was recruited when she was 5, began working when she was 7 and was contracted to SM at 11.

One way or another, the Jung family of San Francisco, CA, signed off two of their grade-school age daughters to a foreign corporation to spend the next decade or so as their wards and indentured minions. I suppose one could compare it to going to an exclusive boarding school, but it just sounds creepy in the extreme.

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People who go through the trainee system quit all the time. At the end of the day, they have a choice whether or not they want to debut or not. SNSD was meant to be 11 members at first, but 2 of them decided it wasn't for them in the end. So yes, the parents may have that sort of input in the beginning, but it's not entirely up to them. SM has eased their contracts a lot more recently, but there's plenty of good companies like JYP which ensures that their trainees have their school grades above a certain level, otherwise they let go of them.

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I wonder what the girls think of this set up don't they resent it, I would.

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If they do, they don't say anything about it and I imagine they can't. I don't like SNSD much since I feel like they're all carbon-copy like with no individuality but I listened to their interview on z100 and the host asked them about it and all they said was "Noooo no noooo" *giggle*

But, I mean anyone who knows k-pop knows I guess. That it just seems fishy. To the extreeeme.

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Don't really listen to K-pop (much prefer the korean indie scene), but based on having seen various members of SNSD on a no. of variety shows, they all have their individual personalities (well, most of them anyway).

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This upcoming drama does not have the best of plots...but I'm giving it a try anyway just because I like YAI. Lol.

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I'm officially excited! He's so ADORABLEly HOT!

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YAI looks a little bit tanned...(yummy..). More manly like that.

I love that they cast actors who CAN ACT. Having watched Yuri on several variety shows, I think she's one of 'em. Just hope she won't feel shunt with all the 'talented breed' around her.

Best of luck, Fashion King!

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The description makes it sound like of a saner yet still as boring Cinderella Man. At least there's no twin brothers separated at birth although who know maybe the cheabol turns out to be his long lost brother after all.

They could at list change it up a bit and give the girls different jobs. I'm sure there are other jobs in the fashion world other than fashion designer.
I would really love it if they could explore other aspects of fashion instead of who ever makes the prettiest dress wins.

Still it's a strong cast so maybe will check out first episode.

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ah! are they still here???

i feel so happy everytime any of my favorite actors/actresses/singers come to the US, especially my hometown XD

can't wait for this to premiere ^^

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Yoo Ah In is great but I'm gonna try out this drama just for Lee Je-Hoon (who is really amazing and I think has better screen presence than Yoo Ah In).
the drama, however, is not sounding very interesting or remotely exciting...but I'll give it a try for the two male actors! maybe the writing will be good...crossing my fingers.

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agree. Lee Jae Hoon is super awesome.

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It will be a clash of strong screen presence(s)! I've been a fan of Yoo Ah-in for a long time and know what he can bring on screen. Lee Je-hoon, however, I've only seen him in that little gay short entitled Just Friends? He was cute and had awesome chemistry with Jeon Woo-jin (who was also really good for a complete newbie). I want to watch LJH's other works but ugh... Time is not on my side. I'm definitely looking forward to the conflicts between their two characters before any other.

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Oh Yoo Ah-in! I remember first seeing him in Sharp 1 (with Lee Min-ho *__*) and he was already such an eye candy back then.

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I'm watching this drama for Lee Jae Hoon. He was brilliant in Bleak Night and I'm looking forward for his movie, Introduction to Architecture.

One thing that concerns me is that Yuri is in it. Yes, I know she acted before but that doesn't mean she's going to be awesome.

Too bad Lee Jae Hoon isn't the lead but Yoo Ah In will be just fine. He has presence and that charisma you often see in a leading character.

Fingers cross this drama won't be another Wild Romance.

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I am still hesitantly excited for this, despite the fact that the plot doesn't hook me at all. But it's Yoo Ah In and Lee Jae Hoon, I'm sure they'll make something good out of this. And re: Yuri, I'm inclined to remain positive since I am an SNSD fan, but I'm sure she'll be alright. She won't have huge amounts of screen time, and hopefully the more experienced actors will bring out the best in her. It's a shame that the only vaguely talented member of SNSD at acting (Sooyoung) just turned down a role in a drama, and hasn't acted for years. I don't know what it is with SM and pushing their idols into acting when they're obviously not suited for it.

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yeah SNSD please just do variety shows. they're good at it

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Watching this for Hong-sik oppa and Lee Je-hoon.

I shall try to ignore Shin Se-Kyung. /don't kill me, fans.

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I wanted to watch this for Shin Se Kyung, but I have zero interest in fashion and even though I like SNSD, I don't want to see Yuri in a drama.

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Ooo ~ Ooo ~ I felt like something's inside myself are very exciting like as shooting fireworks, hehe! :D Well, I really admire SNSD's Yuri so much (I don't know why, haha) and I am rooting for SNSD's Yuri will work hard and try her best in her first-time drama, of course! Also, I am loooooking forward to all casts in this drama next month! \^O^/

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pls remind me why are you guys so crazy about the main actor?

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I'm starting to really not appreciate Yoo Ah-in's hair as much as I should. Maybe. I don't know, maybe my fashion know-how is not as high as it should be. Oh well. Hopefully it won't bother me as much. But ugh it's starting to drive me a little insane in a bad way.

Drama, your plot is weird! I hope there's like a crazy, mega awesome twist in the middle to make it worth it. If not, I guess the two very handsomely hot men will do the trick. Hopefully. Don't worry I won't blame anyone if it goes awry. Or maybe I will. Just maybe.

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I wish I was more excited about this drama so that I would better appreciate the fact that they were here in Brooklyn. Either way I love a K drama shout out to the 718 it doesn't happen every day.

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YAI sure is rocking that hairstyle!

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OoooOOooohh, looks good. Might have to keep tabs on this xD

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I feel bad for all the Korean actors/actresses when they can't wear warm enough for the out-side scenes. I live near New York and with the clothes the girl character is wearing, i'll die of cold... Thump up for all the actors!!

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oh god, Yoo Ah In and Lee Jehoon in the same drama !
sdkfhjdsfsakja this is going to be good.

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Teehee, they were actually filming in my school (Cooper Union) yesterday. :3

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Lucky you!

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i think Yuri will do well in her character..although this is just her first drama acting..bcoz the first is a sitcom..so her real acting ability was not that much shown..and i think this will be a great opportunity for Yuri to show how good she can act and how more she can give in acting..i'm anticipating for this one..I know Yuri will be able to meet the audience expectation ..she's working hard to give the best she can..so yeah..i have confidence that Yuri will do well..Yuri jjang..<3 IDK ..but I love Yuri so much..♥♥

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