Ow, another drama gets a cut, and a pretty big one at that. SBS’s weekend series Delicious Life, originally slated for 50 episodes, is being chopped down by 10 hours and will now end on Episode 40, which rolls around in a couple more weeks.
The plot of Delicious Life in a nutshell: The drama tells the story of a father with four daughters, all with no interest in marrying, who quits his job as a cop to work at a restaurant and reconnects with an old friend (flame?), which sends the family’s lives on a roller coaster of ups and downs. It stars Yoon Jung-hee, Ryu Hyung-kyung, Ye Ji-won, and Im Chae-mu.
I can’t speak to the show itself since I’m not watching it, but that’s got to be a painful cut for a prime-time drama on a broadcast station. We’ve heard of shows getting cut before, but usually by smaller increments. (Tamra the Island and Strike Love, for instance, went from 20 to 16. Bad Guy went from 20 to 17. Me Too Flower and You’ve Fallen For Me lost one apiece.) Those that have been significantly chopped have mostly been on the newly launched general-programming cable channels, which had their own hurdles to contend with.
There have been rumblings for a short while of Delicious Life getting cut, originally floating the number of losing five episodes. The show hasn’t been doing well in the ratings, which is the reason cited for the move; it premiered in April with a 9.2%, and has been getting creamed by KBS’s hit drama You’re A Stroke of Good Luck (aka You Who Rolled In Unexpectedly). It never picked up steam since and its current ratings remain in single digits, hovering around the 8% mark.
That may not be a terrible number for some shows — it’s low, but we’ve seen much lower — but as a weekend series the expectations tend to be a notch higher. Ratings are higher across the board for Saturday-Sunday dramas as a general rule, so a single-digit weekend drama is pretty much tanking.
Originally Delicious Life was set to end on November 3, but now it’ll be lowering the curtain on September 29 or 30. (The broadcast station appears to still be debating whether to end on a Saturday with Episode 40, or take it to Sunday and end on 41.) Sigh. Well, we never said dramaland wasn’t vicious.
This pulls up the next drama, My Love, Madame Butterfly, to October 6, which stars Yeom Jung-ah as a former top star who moves in with the in-laws.
Via Star News
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