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Diamonds and mirrors hide hidden agendas in Mask

SBS’s upcoming melodrama Mask certainly pours on the luxe for its first teaser, which depicts the central story of a woman who enters the rarefied world of the chaebol elite. The preview’s more of a metaphorical representation, with the normal-looking heroine entering the giant home of riches and luxury with wide-eyed wonder and being drawn into the fold.

Su Ae plays the lead who hides her identity in order to marry into a chaebol family; in the teaser, she walks into the grand mansion as her voice narrates, “When I’d given up everything, one man came my way.” That’s Joo Ji-hoon, the man who loves his woman regardless of her qualifications, and suddenly the two are dressed in elegant formalwear as they dine together. The narration adds, “A story created by the devil, beginning from heaven—Mask.”

As the antagonist out to unveil Su Ae’s identity, Yeon Jung-hoon steals glances of her, while Yoo In-young does the same with Joo Ji-hoon from her little hand mirror. It’s all rippling with symbolism, as everyone’s got secrets to hide and protect while living in a glittering world strewn with diamonds, practically literally.

(In fact, the whole preview practically screams those old-school De Beers diamond commercials. You could even play this teaser over one of them and it would work perfectly, and I’m not even joking about that! Try watching the Mask teaser on mute with the sound from this commercial, which you can start a couple seconds later. It’s downright uncanny.)

Mask comes from writer Choi Ho-chul of Secret and director Bu Sung-chul of Heirs and Jang Ok-jung, Live For Love; it will follow Girl Who Sees Smells and premieres later this month.

Via Sports DongA

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Heh~ it does look like one of those diamonds are forever ads.

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And THIS is something that cannot be unseen! The diamond ad idea was crazy in that beautiful way.

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Battle of mask and masked prosecutor.
For me, I really don't know which one I'll choose.

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It's a real battle indeed since they'll be airing in the same timeslot too but the tones are completely different so it will depend on people's mood whether they're up for a good laugh or for makjang and endless tears :D

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Easy! Masked prosecutor for me! I see mask i think the last drama Yunho did-didn't like the premise, didn't bother-notwithstanding the high ratings!

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I've been waiting for this one for ages ♥

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Well, it definitely grabbed my attention though. First time I am hearing about this drama, but once I saw the trailer I had to search for it.

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Same here. Now, seeing that the writer wrote one of my favorite dramas Secret, I decided I'll watch this.

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It is the time again when there are lots of exams and KDRAMAS

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At first, I thought, 'Oh! Master's Sun?'..but then it was different. I like the dark tone of the teaser. I find it breathtaking.

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Wait. Yeon Jung-hoon is in this? How did I not know that?
Sigh. Wish he was the lead. Or at least a vampire with guyliner.

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Jung hoon always reminds me of vampire prosecutor.... Plse don't disappoint us and give us a season 3...

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Jung hoon always reminds me of vampire prosecutor.... Plse don't disappoint us and give us a season 3.

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Love Su Ae! One of my favorite K-actress but I'm in no mood for melodrama.

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This totally gives me Secret flashbacks with all the metaphors strewn here and there and the introduction of the four leads. Seeing just how well Ji Sung and Hwang Jungeum delivered with that raw painful storyline, I'm looking forward to seeing how this one goes. Plus Joo Jihoon = yum.
Here's the teaser for Secret for anyone who wants to compare! Just add the youtube part before it
/watch?v=HJJtCeBMcZw

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Looking forward to ji-hoon in a drama. Why oh why does one of the handsomest Korean actors have such a horrible hair style. Please lose that hairstyle!!

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@Jenna Exactly!!

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Besides that hairstyle, what had happened to my fave man JJH? His used-to-be fabulous face seemed to have sunken in, giving him that tired, pinched look of one who has just recovered from a serious illness or one who has been rapidly ageing beyond his actual age. Sigh.....how fleeting is youth...really missing his look in The Devil.

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Ooh... the song Darcy's Letter goes very well with that trailer, heh.

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I'm ready for my melodrama dosis !! Can't wait !!!

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Good actors combined with the writer from Secret=def. going to watch it.

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Hahaha I totally try playing the mute teaser with diamond ads..
It fits like a pair of gloves. LOL

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I was sold by the teaser! :)
I love the tense I felt when I first watched it and played it again and again. I miss seeing Soo Ae so I'm gonna watch it for sure.

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Lol! Watching it mute really looks like de beers ad. Su Ae's story here sounds so much like her previous role with Yunho.

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Agree!

This drama can be somewhat comparable to Yawang. I can still see traces of Joo Da Hae on Soo Ae that makes me remember of my hate on her before. Thanks to her great acting tbh.

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Right? It's another Yawang. I just hope this one is better.

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Yep, I'm going to watch this, I hope it's as addicting as "secret", and that we can have those painful, teary heart-wrenching moments, let this be a full blow greatness of melo-drama !!!

Ps: Jung hoon... I hope we can get a season 3 of vampire prosecutor soon...TT

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It's amazing, it's like the video has actually been edited to the De Beers music.

I love when you have cultural references that remind me we grew up in the same era, javabeans. The nostalgia :)

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Jajajaja! "A diamond is forever." That timing is so on point it's really kind of scary.

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The teaser looks great and the writer of Secret's attached? Definitely worth checking out!

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One of the fun bits of watching Running Man is watching actresses far away from their dolled up drama roles. Yoo In-young, for example, I've only seen in glamorous get-ups, but on RM she wound up wrestling with a dozen people in a pond full of red clay mud while Lee Yuri of Superdaddy Yeol grabbed her by the blouse and climbed her frame to get to high ground.

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This is amazing. It legitimately looks and feels like a jewelry commercial. The way it lines up with the De Beers audio is hysterical.

Melos aren't my thing. I think I'll pass. There is a good chance I won't like something when the teaser makes me laugh unintentionally.

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Wow! This wasn't on my radar until today. Smelly Girl isn't my cup of tea, so I'm looking forward to the thunderstorm-y mansions, sketchy chaebol machinations, and melo. Can't wait!

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This house looks creepy. Beginning looked like a horror story.
Love the cast and the writer of "Secret". Great!!!

Wished there was Vampire Prosecutor 3..
Wasn't any interesting to watch for a while, so this looks pretty intriguing...

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I may have been interested if the male roles had been switched. JJH has not aged well.

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Your have a keen eye there....JJH definitely haven't aged well...sigh...where is that poignantly fabulous Ji Hoon in The Devil ?

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Thanks for the update. Melo and makjang is not high up on my list of favorite genres. But once Joo Ji Hoon was cast in Mask as the lead, I knew I would want to tune in and check it out. Not much longer until the wait is over. The air of mystery and dark secrets from the teaser coupled with the architecture and decor of the mansion definitely piqued my interest.

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This is so interesting!
The trailer captured my attention.
I love melodramas and the cast are great actors. Another bonus is the great writer from Secret so I definitely have to watch this!

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It's good that I've watched the trailer.
Now, I have to prepare myself for hating Jung Hoon's character in this drama.And although it looks a bit like Yawang, I hope Soo Ae's character here can now erase my Joo Da Hae's hate. She nailed that role and it stuck.

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is it just me or does JJH look diff?? i couldnt recognize him in the stills. maybe it's cus i havent personally seen him on screen for awhile. anyways, YJH as a villain should be gooood. looking forward to that the most.

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Watch out everyone ..... Joo Da-hae is back!

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hahaha.
Joo Da Hae died in QoA and was reincarnated in this one to continue her ambitions..whahaha..lol :)

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Until the random shot of the diamonds, it looked like a parfum commercial lol Yeon jung hoon as a villain?! YESS! he was kind of a villain at times in VP and Can love become money? xD next time I see him in a teaser, hope it is for VP3 *crosses fingers*

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I follow the suggestions and watch the trailer with backsound from the ad. It's really cool!
I'm in the mood for silly rom-com and dark melo, nothing in between. Knowing this is from the writer of Secret, with super-talented actors, I'll definitely watch this.
But, did they reuse the house in Secret? I'm not sure but the vibe is there. And, am I the only one who think that from the teaser it looks like Grapevine? Only darker, and more adults. Especially Yeon Jung-Hoon and Yoo In-Young, from the screencaps they remind me of Yoo Joon-Sang and Yoo Hui-Jung.

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OMG!

SECRET Writer?! Okay, I am sealed, owned, ready to ship!

Soo Ae the goddess of melo. And Joo Jihoon of Devil, no less. My heart really FEELS A LOT of emotions, just a glance of THAT poster. It's a melo poster, all right, but there's just something in it that TUGS my heart into the melodrama feel. Really! Yeon Jung-hoon is still a hottie. Waaaaaa, I can't take this. That teaser is too simple, but too captivating to affect me emotionally!

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It matched the commercial PERFECTLY! Hahaha this may be a bit too melo for my tastes, but I think I'll give it a try.

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The type of roles Soo Ae is always in all looks depressing.

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except 9 outs?

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Because it comes from the writers of Secret which is fav. I'm going to watch this..melodrama and all. I'm sucker for those..once in a while. I got confused tho with the other masked..prosecutor. I thought it's one and the same. Guess not.

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Hmm, mixed bag for me - not a big Soo Ae fan; big Ji Hoon fan but agree with others about his shockingly gaunt face (the burgundy jacket is simply just shocking). Yeon Jung Hoon's back but not in a lead role. Loved "Secret" but I'm not generally a pure melo kinda girl.

Plus, doesn't the title font/style look exactly the same as "Secret"?

Want to be excited, but will wait for more news/teasers, I think .

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