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Seo In-gook transforms into Shopping King Louis

These newly released photos from the production of MBC’s upcoming rom-com series Shopping King Louis aren’t as exciting as I’d like my first-stills-from-a-drama to be, but it’s Seo In-gook and he’s looking sharp, so net gain.

Seo In-gook didn’t bother taking a break after finishing up his cable drama Police Unit 38 recently, and is jumping right into this one. Shopping King Louis features him in the title role, a hero who finds himself dropped into the heart of the bustling consumerist city of Seoul without a memory. There, he meets a sweet bumpkin of a girl (Nam Ji-hyun) and they’ll struggle to get by together in this “survival romantic comedy.”

Those circumstances will be quite the change for Louis, who’s a chaebol heir who grew up abroad, not that he knows it in his amnesiac state. The character lost his parents at an early age in an accident and grew up under Grandma’s overprotective care, which made for a lonely existence, like a plant grown in a greenhouse. He becomes the so-called shopping king while growing up in Europe, turning to retail therapy as a way of coping with his loneliness.

In these stills, Louis’s seated in a luxurious first-class cabin in an airplane, headed to who knows where. After finishing the drama’s first shoots, Seo In-gook said he’s enjoying the work and living as Louis: “These days I feel like, ‘Ah, being an actor can be such a happy thing.'”

Shopping King Louis follows current Wednesday-Thursday hit drama W, and premieres in September.

Via TV Report

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im so glad we get to see his beautiful face twice this year, truly a blessing from the drama gods

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I'm getting 'Hello Monster' chills with a side of 'High School King of Savvy'. This drama is going to be great.

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I was expecting him on his private plane in the first pic. But then I some other people in another pics. Lol
Can't wait for SIG (early) return to the tv screen!

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Intercontinental flight. Pretty sure the jet wouldn't cut it. He had to suffer through first class. Boo-stinking-hoo. lol.

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Wow. He's looking beautiful. Also, two dramas in 2016 before military service. Daym, In Gook-ie. Way to work it.

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Wowwww..... Lovely...... Seo in Gook in too much good dramas....
He is tooooooo good....☺?

Too many good dramas now.... Finally the dramagods have taken mercy on us..... Thanku.....???

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But.. These are just pictures of him sitting down.. o-o and I'm totally not excited about his lead being NJH, is that just me? He always just gets the short end of the stick with his female leads, either they're much older than him or rookie actress, or idol-turned actresses. Sigh

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And Nam Ji Hyun is neither of those things. She's actually his senior in acting.

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Nam Ji Hyun has been in the industry much longer than Seo In-gook. She is a talented young actress and if I watch this show it would be because she is in it.

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She actually have a very impressive resume. She has been acting before he has actually. One of the first child actress in the k-entertainment industry to be exact and worked with top notched actors and actresses too

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Like others here, Nam Ji Hyun is far from rookie, she's very talented and have been in the industry for quite some time. I actually love her as an actress!! She reminds me of Park Bo Young for some reason :)

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NJH started as a child actress back in 2004. She is far from a rookie actress. You should watch What Happens to my Family. She had great chemistry with Park Hyung sik in that.

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She had this sweet chemistry with Kang Haneul in Angel Eyes and that was the best part of that drama for me.
I usually drop dramas when her portion is over.

I'm very excited that she is back in Chungmuro with 2 big movies co-starring with Ha Jung-woo and Bae Doona in "The Tunnel" and with Cha Seung-Won in director Kang Woo-Suk's sageuk film "The Map Against The World."

I'm guessing she is done with school and back to full time acting. I'm so happy to see more of her in both dramas and movies.

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I second your Angel Eyes comment.

Dropped the drama after Kang Haneul and her part finished. They raised my expectation so high I couldn't continue with the adult version.

I am extremely glad she has taken on this drama.

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Are you mistaken her with nam ji hyun from girlgroup 4minute?

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I think so. That Nam Ji-hyun (the K-pop star) is 26.

Nam Ji-hyun (the actress) is only 21.

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I also thought of this after leaving my comment. I kind of feel bad the person got so many replies, either way.

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Me too :(. I'm kind of over protective when it comes to my favorite child actors lol.

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Why does it matter when an actress is older then him? But let's break down the shows he has been in.

For Shopping King Louie, like others have said, NJH is none of the things you described. She debuted 8 years before SIG, she isn't an idol and she isn't older then him.

Unit 38 was an ensemble cast and focused much more on SIG and MDS's bromance then anyone else. You could say Choi Soo Young, who is an idol-turned actress, was the leading lady, but she really didn't have that big of a part to play in the drama.

I Remember You did have an older actress by 6 years but I'm still not sure why that matters? She is a very experienced and well-known actress that would only help his repetition as a leading man, not hurt it.

Never saw The Kings Face so I can't comment on that one.

High School King of Savvy had an older actress but the drama was about a noona romance so that would have been weird if she wasn't older. She is neither an idol-turned actress or a rookier actress though, and she did an excellent job in the drama.

In Master's Sun he wasn't even the main character, but the secondary. SIG being in a Hong sisters romance with So Ji Sub and Gong Hyo Jin as the stars was HUGE for him, despite GHJ being older.

Didn't see Rascal Sons so I can't comment on that.

Reply 1997 was his big break, so the fact that the female lead was an idol means nothing, because he was a rookie himself and came from winning a SINGING program, not acting.

Basically, I am not sure where you are saying he gets the short end of the stick. None of the shows I've seen have done poorly because of the actresses. If anything, most of actresses have all been praised and have helped HIM become a house-hold name. You need to remember that in the industry he can still be considered a rookie himself since he only debuted 4 years ago. He also is technically an idol-turned actor himself since he gained recognition after winning a singing competition, Superstar K. Glad he did, because I love him, but he definitely has not gotten the short end of the stick with his leading ladies.

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I think the last comment just made an honest mistake and confused Nam Ji Hyun the actress with Nam Ji Hyun the girl group idol member (who does indeed have limited acting experience). But anyway, glad that's cleared up!

SIG is looking finnnnnnee ??, and for that alone, I will be checking out this drama when it airs, hahaha! ;) gonna need new crack after W is done hahaha

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Awww yes. I agree. And you remind me that Reply 1997 is his big break. I still think that his chemistry with Jung Eun Ji is the best out of all his chemistry with his leading ladies, although he did have good chemistry with all of them. I have a feeling that his chemistry with Nam Ji Hyun will be as great as his chemistry with Jung Eun Ji.

Still, I want to see the reunion of Seo In Guk and Jung Eun Ji again. Maybe in this year tvN awards? Fingers crossed that they will together on stage, it's better if they sing Reply 1997 OST again.

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i love Reply 1997! Seo In Guk develops nice chemistry with all his leading ladies but I have to say it was the best with Jung Eun Ji. Even if it was their first acting project as main leads, I believe they did well.

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No he doesn't, on the contrary he's always coupled with good actresses age be damned.

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He sure works hard. Not that I'm complaining. ?

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Squeeee, so handsome....I'm going to enjoy his Lee Hyun look as long as I can before the hair will eventually come down again and he changes into casual clothing. *gets mop to wipe away the drool*

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but he managed to make the bum look so daamn hot. HAHA

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yeah it is just him sitting, but what I see is an empty glance into the distance, alienated, alone even while being among people.

I must be reading too much into it.
or not.

whatever. I can´t wait to have him back on screen!

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Nope. You're not alone.

I see the same thing as well. That forlorn look.

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I felt the same too,redfox. He's sitting there so isolated ,staring wistfuly into the distance. He looks so lost,like he doesn't even know where he's going. Almost like he just hopped into the flight and said "just take me anywhere".
If there ever was a case of a picture speaking a thousand words.
That been said,this looks like it could go terrible. Please don't suck!

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SIG looking sharp as always.

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All that's needed for his pre army work to be complete is a movie. I hope he can squeeze one in. Any idea when his military service starts?

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Back-to-back Seo In Guk dramas, it's not a bad year to be SIG fangirl (lest forget the M word for a sec)!

Anyone else get Lee Hyun feels from the still?

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See, this is what kind and thoughtful 'oppas' should do - back to back roles. None of this one role in two years nonsense some have going on. You can have a personal life later. Just be present on my screen!

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Exactly. Also, why can't there be a reality show that follows him around during his military service?

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I'm game for that variety show!

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i second this. i third this too.

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I fourth this!

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There goes his personal life beeing stalk by all his fans..but i will watch it ..hehe

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Yeah, that's right! lookingatyouJICHANGWOOK

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Joining you!
*lookingatJiChangWook*

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Except Ji Chang Wook actually works hard every year and has projects to keep his busy throughout the year. Since his debut, he acted in at least one drama per year, including Healer last year (early 2015) and 2 C-dramas.

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Yang Jung Do-oppa, which tax invader you bring to justice now? He must have gazillion unpaid tax that you must charter a plane to execute the plan?
Hahahaaa...

I love 2016!

So many good dramas and I get to watch SIG in two different dramas.

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Nam Ji Hyun!! I love this girl since What Happened To My Family! She's quite a talented actress and she reminds me of Park Bo Young (or is it just me?). NJH and SIG are both good enough reasons for me to definitely watch :D

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Yaaaasss Seo In Guk....yaaasasss! Gawd I love this guy ?

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Seo In Good.

Why do you look so lonely? Do you need a company? I'm willing with all my heart. Completely. (ughh.... Why it sound so cheesy? Kkeke....)

He has different aura than with his latest project. No more Yang Jung Do the smart swindler.

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got to see this pic at 7am in the morning. i never know i could be not sleepy that fast

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Omg *sigh SIG...he is so cute! Can't wait for this drama...I didn't watch his previous drama because it didn't really interest me, but this one I'll definitely watch!

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the first picture be like "How to do decorative stitches".

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LOL

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And the obvious solution to “How to do decorative stitches” is: "Put a smoldering" SIG in them :P

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Instant prettyfication of stitches complete.

Although if you ask me, Seo In Guk would look infinitely better without a stitch.

Lol.

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LOL. You're so funny. I want that instant "smoldering SIG" prettification now. Where can I put my order?

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Straight to Seo In Guk. He can handle the stitches, he is a Singer.

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It is likely that this drama will go up against either Gong Hyojin's JI or Jeon Jihyun's LofBS. Which is a shame. Either way, SBS will most probably be winning their wed-thurs timeslot with those two hits.

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I would agree with you on LofBS and JI. All of these dramas depend on good writing to not tank.

Both SKL and JI are really rom-com at this point (of course SKL can throw in the finding parents and memory retrieving).

Gong hyo jin's JI would have the lead in episodes before SKL airs (september 14 2016).
There's a chance that viewers from W would watch SKL. There's some people that do watch shows in the same time slot and channel for a while.

Then JI will end and LofBS will take over. SKL would be ahead of LofBS by a couple of episodes. But LofBS is probably getting more exposure and has a higher expectation, drawing in more viewers.

Regardless I hope this drama (SKL) does decently on the ratings and that the writing carries the drama to a reasonable ending. :P

For KBS, I think they have On the Way to the Airport with Kim Ha Neul and Lee Sang Yoon.

Fall is shaping up to having some interesting dramas to watch ~

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I'm so concerned about rating. He always did a good job in cable channel, but didn't have much luck in big 3. With this much competition and given mbc hasn't had a rating hit this year, SKL will take miracles to be a hit. Sign...

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Aaaand it is starting yet again! SIG fangirls are one lucky bunch indeed! We get to squeee about him so soon!

He is awesome and this show sounds all kinds of weird fun- so it really is perfect for him!

Also, the overlords at Dramabeans- I, a self- appointed representative of the 'In Gukkies', am already putting in a request for recaps of this show as soon as it starts. <3

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I second the motion. Also, it's not a threat but you know we Ingukkies can take over entire random threads if we don't get our own recaps. (ok it's kind of a threat)

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Haha we sure have done that with 38 Task Force! I don't think they would like a repeat of that!

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I know I'll find u here, dear... now where's the other musketeers? Did u distract them away from here? ^^

If no recaps, I'll settle with screen caps of him, tons of it. ?

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Hey there Gaeina Lee :) Haven't seen the third musketeer in a while!

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I'm HERE!!!
Ops, that if I was the one you meant. If not, then I would just steal the title haha.

I was starting to get itchy and planning on a strategy to take over other threads if DB not picking this up hehe. We, Ingukkies, just never get enough of him. Still, stay healthy please, SIG, you sure work so hard.

@ObsessedMuch, I left something for you in IRY last thread. Check it out anytime you are free. Enjoy! ^^

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drop in to 38 Task Force last thread as well!

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I was referring to you only asmara! :)

And thanks for the wonderful treat! You should share it here too or on the next SIG related thread. People would love it for sure.

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OFC it's you, dear~! Glad to see you resurfaced. No one can stay unaffected by SIG's allure I guess.. ???

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my king!

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I didn't almost break out into joyful sobs when I saw these pics. What are you talking about. SIG's beauty doesn't affect me in such an extreme level. Nope. Not at all.

*breaks down into sobs* I CAN'T BELIEVE HE IS GONNA BE ON MY SCREEN AGAIN SO SOON. AND HE LOOKS SO GOOOOOOOOD.

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He looks like he would buy some pretty clouds out there but can't decide. Now it seems impossible for him to make cameo appearance on Moonlight Drawn By Clouds sigh...

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Lol! Like the Lee Jun Ki worshipers would say "just surrender yourself and bask in his glorious presence! "

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Oops! @Mindy

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Well he looks good (unsurprisingly, tbh), but I'm iffy about picking this up.

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I was so excited for this drama and SIG, until I realised it was to follow W... I don't want that drama to end dammit.

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Waaaa looking so handsome and sharp!! Fans of SIG are so spoiled this year! I am looking forward to this. And I adore Nam Jihyun, so I am on board this drama.

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SIG! Yayy..!

Never see 1st class seat map or interior such this. What's the name of the airline and flight number he's in? *ready4teleporting* ???

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Lol!

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Well he looks smooooooth. One of my first kdrama crushes along with LJS.
I hope his show does well though, its about time he becomes a household name.

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Im glad hes being busy and not taking a break after 38 ended.
I<3'd 38 Task Force.
Ill be looking forward for this.:)

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Not ready to see SIG other than as Jeong-do.

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Love him sooo much! Can't wait for this drama....

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Anyone follows him on Insta? Can't help but chuckle (fine, smitten) whenever he posted new photos from the set because he always take silly poses, so unlike this promo shot, so adorkable this one!

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[email protected]_cccc Seo In Guk official instagram n here is another silly https://www.instagram.com/p/BJWiUc3guQ8/

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SIG, you just sat there still. Yet, you look so HOT! How???

Seems that you're in this drama for another "double-role" again? Savvy and PU38 just can't make you stop apparently in manipulating us, conning us, and making us swooning hard in those awesome transformations. My last hope would be the writing and the directing, cross finger this drama turned out GOOD!

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it's sooo nice to see one of his new drama again can't wait for it .....wanna see it soon can't wait for it to release hope it will heat and a successful drama

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