Entries in the 'branded entertainment' Category

Miracle Blue features denim and Shin Mina

Actress Shin Mina (The Naked Kitchen) has come out with her “project music video” and song collaboration with rock band Loveholics (watch/listen below).

The song is called “Miracle Blue” and features Shin Mina’s pretty, airy vocals (again, not the strongest singer, but they suit the feel of the music). The video was also made in conjunction with Calvin Klein jeans, which feature prominently in what I suppose we can call a branded MV — Shin walks around in different settings and occupations wearing various jean styles.

Meanwhile, Loveholics is planning on releasing their full-length album (their first after parting ways with Jisun) in August.

Via Now News

SONG OF THE DAY

Loveholics feat. Shin Mina – “Miracle Blue” [ Download ]

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Shin Mina sings with Loveholics

Actress Shin Mina (Naked Kitchen, Devil) will be lending her vocals as guest singer with rock band Loveholic — or, as they’re known now, Loveholics.

Lead singer Jisun left the band to go solo two years ago, and the remaining two groupmates Lee Jae-hak and Kang Hyun-min have chosen to feature a rotating door of guest vocalists (Alex, Horan, Whale) rather than sticking with one fixed replacement. They’ve used the slightly altered moniker “Loveholics” for those collaborations, and released their first digital single “Butterfly” last December. For their second, they’re working with Shin Mina.

She isn’t wholly inexperienced as a singer, and last year recorded a song with Toy that was featured in the branded entertainment project Summer Days (listen below). That also starred Hyun Bin and Ryu Seung-beom and was touted as a “crossover film” — but you can just consider it an elaborate commercial. She also participated on the soundtracks to her films Go Go 70 and The Naked Kitchen.

Shin’s new single with Loveholics is titled “Miracle Blue” [미라클 블루], and she’ll appear in the music video as well. However, it’s not a straight music video — it sounds like more branded entertainment, as it also features Calvin Klein (for which she is brand model). Her management explains that this is a new project that “brings music together with fashion.”

I don’t think she’s particularly strong as a vocalist, but it seems like her voice really isn’t the focus of this venture, is it? (I miss Loveholic + Jisun.)

Via My Daily

SONG OF THE DAY

Toy & Shin Mina – “즐거운 나의 하루” (My Happy Day). This song is from the “crossover film” Summer Days. [ Download ]

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Lee Min-ho to release a digital single

Huh. Boys Before Flowers star Lee Min-ho is pairing with well-known songwriter Park Geun-tae to release a digital single. A “famous female rapper” is also reportedly featured on the track.

Guess he’s not about to let his co-star Gu Hye-sun have all the fun packing her resumé with other activities. Not only will a single be sold, an accompanying music video will be shot (it’s still being cast, but the director has been selected).

[Read more →]


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Jang Geun-seok shows off his Toucholic rapping

Remember Jang Geun-seok’s “music drama” “Yepptic & Haptic Love,” for which he sings (and raps) the theme song “Toucholic”? What is essentially a glorified music-video-slash-ad has been released — and, well, it’s pretty hilarious (unintentionally, sure, but still hilarious).

The story features a touch-phobic young man who comes into contact with a young woman and is, like, changed 4evah.

In my opinion, the song on its own (I heard it before seeing the video) kind of bites the big one. In conjunction with the video, however, it takes on a cheesetastic, campy appeal.

SONG OF THE DAY

Jang Geun-seok – “Toucholic” [ Download ]

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A Salad Song duet

You’ve heard Lee Dong-gun sing (songs here and here), and you’ve seen Yoon Eun-hye’s latest CF video clip. Now they sing together.

The “Salad Song” (taken from Humming Urban Stereo’s “샐러드 기념일” [Salad days], which you can download at the link above) now reveals its full version, which features both actor-singers in a duet. Yoon and Lee are shown in recording sessions in the studio, interspersed with clips of Yoon Eun-hye eating fresh fruit and spraying herself (and plants) with water. (Because, lest we forget, we’re still selling something!)

Via Hankyung

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