‘branded entertainment’

Drama Casting & News
Dating tips aplenty in tvN’s sorta-drama Play Guide
by | January 24, 2013 | 41 Comments
Huh. I got all excited at this news of tvN (yay!) casting a new project (yay!), especially since it features a Ramyun Flower Boy as its lead (yay Park Min-woo!)… and then read the article and got confusappointed by this so-called Play Guide. It’s a new scripted series all set to debut tomorrow night, and... More »

Chungmuro/Film News
Min Hyo-rin and Daniel Choi star in short film
by | December 13, 2010 | 7 Comments
Min Hyo-rin, who made her acting debut (pretty winningly) in last year’s Triple, has been cast with Cyrano Dating Agency’s Daniel Choi in a new short film by Kim Dae-woo, the director of the well-received ero-sageuk movie Bang-ja Chronicle. The project is called Age of Milk [우유시대], and depicts “incomplete youth through a warm perspective”... More »

Kpop News
Miracle Blue features denim and Shin Mina
by | May 21, 2009 | 12 Comments
Actress Shin Mina (The Naked Kitchen) has come out with her “project music video” and song collaboration with rock band Loveholics (watch/listen below). The song is called “Miracle Blue” and features Shin Mina’s pretty, airy vocals (again, not the strongest singer, but they suit the feel of the music). The video was also made in... More »

Kpop News
Shin Mina sings with Loveholics
by | May 15, 2009 | 20 Comments
Actress Shin Mina (Naked Kitchen, Devil) will be lending her vocals as guest singer with rock band Loveholic — or, as they’re known now, Loveholics. Lead singer Jisun left the band to go solo two years ago, and the remaining two groupmates Lee Jae-hak and Kang Hyun-min have chosen to feature a rotating door of... More »

Celebrity News
Lee Min-ho to release a digital single
by | March 12, 2009 | 91 Comments
Huh. Boys Before Flowers star Lee Min-ho is pairing with well-known songwriter Park Geun-tae to release a digital single. A “famous female rapper” is also reportedly featured on the track. Guess he’s not about to let his co-star Gu Hye-sun have all the fun packing her resumé with other activities. Not only will a single... More »

Celebrity News
Jang Geun-seok shows off his Toucholic rapping
by | February 5, 2009 | 55 Comments
Remember Jang Geun-seok‘s “music drama” “Yepptic & Haptic Love,” for which he sings (and raps) the theme song “Toucholic”? What is essentially a glorified music-video-slash-ad has been released — and, well, it’s pretty hilarious (unintentionally, sure, but still hilarious). The story features a touch-phobic young man who comes into contact with a young woman and... More »

Celebrity News
A Salad Song duet
by | September 4, 2008 | 47 Comments
You’ve heard Lee Dong-gun sing (songs here and here), and you’ve seen Yoon Eun-hye‘s latest CF video clip. Now they sing together. The “Salad Song” (taken from Humming Urban Stereo’s “샐러드 기념일” [Salad days], which you can download at the link above) now reveals its full version, which features both actor-singers in a duet. Yoon... More »

Chungmuro/Film News
Summer Days “crosses over” into more branded entertainment
by | July 16, 2008 | 23 Comments
Yeah, I knew that would get your attention. (The photo, I mean.) Cast and crew gathered on July 15 for the press conference and screening of Summer Days. They’re calling this one a “crossover” film, but it’s not so much a film as it is yet more branded entertainment. They’re starting the branding with the... More »

Chungmuro/Film News
So Ji Sub’s U-Turn
by | April 15, 2008 | 52 Comments
So Ji Sub makes his acting comeback in writer-director Jang Jin‘s (Welcome to Dongmakgol, My Son) television debut project, U-Turn. The four-part “special movie” aired its first episode on the 1st on cable channel OCN to favorable viewer response, and before the third episode aired on the 15th it enjoyed a sharp jump in repeat... More »

Kpop News
Jang Geun Seok rocks Black ‘N Jean, “Black Engine”
by | January 27, 2008 | 78 Comments
Seriously, if there’s one thing Korea knows how to do right, it’s branded entertainment. They did it with the Anycall series (Anyclub, Anymotion, Anyband), and many of their commercial ad campaigns and music videos are high-profile and large-scale, practically like mini-movies in and of themselves. This time, the male cosmetics line Black ‘N Jean has... More »