You’re Beautiful’s passionate cult following

At this point, I feel like I’m just your crack dealer. Enjoy your next fix:
Why You’re Beautiful isn’t crumbling against IRIS
SBS’s You’re Beautiful is putting up a good fight against the blockbuster in the same time period, IRIS.
You’re Beautiful got off to a start on October 7 with a 9.2% rating (ABG Nielsen Media). However, when KBS’s IRIS premiered on the 14th, its numbers dropped to 7.5%. Considering IRIS’s hype and that its first episode rating was over 20%, this could have been predicted. As IRIS looks toward the 30% ratings mark, one suspected that You’re Beautiful would face falling ratings.
But a strange phenomenon occurred. Even with IRIS’s swift onslaught, You’re Beautiful’s ratings steadily grew. Its episode on October 29 rose to a 9% as it faced off against IRIS, which had received a top rating of 27.7%. Where did You’re Beautiful’s latent force come from?
Tags: drama ratings, Jang Geun-seok, Jung Yong-hwa, Lee Hong-ki, mania dramas, Park Shin-hye, You're Beautiful


































