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Three Brothers leads KBS’s winning streak

KBS is on a hot streak — not only does it have several strong hit dramas currently on the air, it dominates every night of the week. KBS actually has more series bringing in 30% ratings than it does in the 20% range. At the head of the pack is the weekend family drama Three Brothers, which broke 40% with a 41.7% rating for its January 31 broadcast.

To put things into perspective, looking at the last week’s Top 20 overall ratings, KBS occupies the top four slots. The Top 20 includes non-drama offerings (variety shows and news, for instance), so if you consider only the drama and sitcom programming on the list, KBS has half of them.

Those four KBS dramas are Three Brothers in first place, fusion sageuk-action series Chuno in second (32.6%), daily drama Everybody Cha Cha Cha in third (32.3%), and high school drama God of Study in eighth (24.7%). That means that KBS can claim the top Monday-Tuesday drama, the top Wednesday-Thursday drama, the top weekend drama, and the top daily drama. Phew!

By comparison, SBS has three in the Top 20; its highest-rated is the weekend melodrama Loving You a Thousand Times in sixth place (26.6%), followed by weekend family-romance series Smile in fourteenth (18.2%), and the sunny Monday-Tuesday romantic comedy Wish Upon a Star in seventeenth place (16.9%). MBC has seventh-place sitcom High Kick Through the Roof (25.3%) and ninth-place Assorted Gems (23.8%).

I’ve said this many times before, but here it is again: Ratings aren’t necessarily indicative of artistic quality, but they ARE important to a drama’s production and certainly crucial to the broadcast station. MBC is struggling the most; it has had sporadic hits (Seon-deok, Queen of Housewives), but has struggled to put out consistently strong numbers. I might be more inclined to give them credit for their mania dramas, if only they didn’t treat them so poorly (Tamra, Strike Love).

Via DongA, Star News

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I love both KBS & SBS!
But SBS tends to have more refreshing & romcom dramas which is the only type of drama I watch. KBS have very respectable dramas though although I'm not watching any of them..

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For so long, I've viewed KBS as the "underdog public station" (save for their daily dramas, which usually do well), that it's just unsettling to see them blockbust the whole week.

I'm very, very happy for KBS. But I'm hoping they don't fall in love with this success. They're the public safe haven for dramas that won't realistically see north of a 7 rating. Let's hope they continue that.

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so far, im loving SBS series..

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yes, rating IS important to the producer team, coz because it can make the drama shorter or (in some case) longer than the plan, which often times resulted in many unsatisfied viewers...
back to KBS, i find Three Brothers way below it's predecessors, the lovely Sons of Sol Pharmacy, coz i really can't stand the mother, the first brother's wife and sometimes the second brother and his wife, after watching few episodes on KBSW, i lost interest... even Everybody ChaChaCha is better than 3B, IMO (it doesn't hurt OMS is in it, well i watched it just for him anyway)...

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^ Yeah, I'm finding Three Brothers hard to stomach too. It started out good with Lee Jun-hyuk's cute romantic antics, but I decided I hate everyone else. The mother makes a huge difference -- I know people had issues with Sol Pharmacy's mother, but she was a loving mother underneath the scolding. The Three Bros mom... wow, what a hateful woman.

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I'm a SBS shipper right now cuz of Smile you and Wish upon a Star.. I don't really care about the channels as such as long as both keep giving good dramas!! ^_^

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i agree. i really hate the mother in 3 Brothers, even the oldest son and his wife.

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WOW...on top of that KBS also has 1 Night 2 Days. Isn't that the top variety show in Korea bringing ratings over 30% for the past few months?

KBS is on a roll!

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@bbm & JB,

I could not agree more re: the mother on Three Brothers. I've been thinking about her a lot, wondering what Korean viewers think of her. "Hateful woman" -- that's it exactly. There isn't a warm drop of blood in her. I'm sticking with 3B, though, to see how these characters develop and if mom can be redeemed... or killed off hehe.

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whats the difference between KBS 1 and KBS 2?

looooving jang-hyuk with his whole "i dont give a shiz"
act in ChUno!!! :)

God Of Study isnt really that fun... Suro really irks me.. :(

dont care much about the daily dramas, but i cant wait for
the one with Kim So Eun :D a fine day for a wind to blow?

KBS and SBS DOMINATE!! XD

and for MBC.... i'm sure they'll get there... loving highkick :)

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i love this show!
the 3brothers is a good family-themed show :)

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Yeah, KBS has 1N2D..its individual ratings strike the highest for variety show..it even reached above 40%!

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sooooo..Pasta's rating is not really good eh...?
i kinda love this drama...=.=

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I like SBS the best so far - it's been coming out with stuff like You're Beautiful, and right now with Wish Upon a Star and Smile, You.

MBC also has Assorted Gems... odd that it's getting very little rating-ship overall, but that's probably because KBS is dominating everything right now. Crazy stuff.

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MBC is on the bottom of my list since last year fiascos. I always thought KBS was the underdog too but I guess this proves me wrong.

P.S. I can't stand watching 3B either. Just not worth it.

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"whats the difference between KBS 1 and KBS 2?"

KBS2 is the commercial network/wing of KBS. Daily dramas and news are KBS1. Primetime dramas are KBS2. You can figure which is which by the logo.

A lot of it is driven by viewership habits. KBS daily dramas usually outdo the MBC and SBS wings at the 8:30-9:00 time. But SBS often dominates the 7-8 time.

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(redundant post)

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I find 3 Brothers, err...Unbereable to watch mostly due to the Mom..
I can't understand her hatred towards..emm well, just about anything...
Sons of Sol Pharmacy are way better for me ;)

Anyway, I'm more of a SBS shipper recently due to Smile,You.. Can't get enough of SooIn Couple :)

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MBC is struggling, because it has a spate of mass resignation? What a pity, they use to churn out Goong and the likes.

KBS seems to be doing alot of big production e.g. Iris and Chuno, which are all definite magnets for viewerships. I just want to say I cant stand Everybody Cha Cha Cha, by the way has it ended? It seems to be going on forever.

SBS is kinda of quirky in their offerings to me.

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"KBS seems to be doing alot of big production e.g. Iris and Chuno, which are all definite magnets for viewerships."

Iris and Chuno were made by independent production companies. KBS bought the rights to them. The KBS buy for Iris really surprised me, because SBS is usually the station that'll fork over the big money for luxury dramas (and Lee Byung Hun has a long history with SBS.) Chuno, being a fusion sageuk, not so much. The recent shpeel about Lee Dae Hae's lady lumps brought doesn't happen if the show's on SBS (KBS is owned by the government.)

"MBC is struggling, because it has a spate of mass resignation?"

MBC's used the Monday/Tuesday mostly for their long run daehas. Whereas their Wednesday/Thursday schedule has been struggling for about a year. Their last hit was General Hospital. Their weekend slot usually struggles, but that's also where they program their luxury drama stuff.

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Cute guys. have to watch this.

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I loved Son of Sol Pharmacy, it was my first weekend drama. Because of that, I really want to like 3B, too bad I can't. Reason being, everyone in it is either stupid, mad, crazy, annoying or like JB said..just plain hateful. Makes me wonder, if the writer is also mad or hateful..LOL

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I likes SBS best out of the three. I find it quite enjoyable to digest their dramas rather than those by KBS or MBC.

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LOL. I don't care which channels. As long they come out with good dramas! :)

But most of the time I watch KBS. Cause I got KBSW.

EBDCC is getting nauseous. I'm waiting for Kim So Eun's new one to appear. At least a breath of fresh young air. Not that I don't find OMS and Jo An cute, but seriously, except for a few, the rest are as fickle as anything. Should I should I not, should I should I not. It's aggravating. I'm glad for young stories again, just hope it's not like YAMD. THAT will be the end of the daily drama world.

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More good news: dramafever has finally managed to get KBS to agree to license to them. So there should be a *ahem* legal streaming option for US viewers for some of their dramas soon.

I'm not really a saeguk/action fan, so the Chuno and IRIS type dramas leave me cold. But they've got some very nice mania dramas that I'm hoping to see soon.

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IRIS was a bore, Chuno I'll need to catch up on. I tend to watch SBS dramas aswell.

I hate draggy dramas so weekend dramas are a no go from me. Can't wait to watch Wish upon a star tho, anything JB recommends you know is worth watching.

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yay for Smile you on SBS, they are doing fine ;) so happy

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I think what draw me to "Three Brothers" was the issue regarding the mom and the daughters in-law. Believe it or not, I know a woman who acts that way towards their daughters in-law. The household issue is something I relate to because I know for a fact that living with the in-laws can either be a blessing or a pain in the ass.

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I not watching any KBS dramas (not into sageuks) but am following Pasta on MBC. I like SBS since I've just finished Will It Snow for Christmas? and before that was You're Beautiful. And I just started Wish Upon a Star so hopefully that's good

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I am happy for KBS because KBS World does the best job in English substitles. Not only are all the dramas subtitled, even the variety shows have subtitles. I laughed so much watching 2 Days & 1 Night and Golden Bell. SBS International does okay with their subtitles, but none of the variety shows are subtitled. I really wanted to watch Family Outing and Kang's Talk Show. They look really funny, but I can't undertand them. MBC America is the WORST. They didn't even bother to subtitle Hero because of the low rating, and they only subtitle their prime time series. I wouldn't mind watching High Kick 2 with subtitles.. How lazy can they get? I called their subtitle manager and his excuse was that they were too busy.

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thank goodness for dvr- i fastforward the scenes with the mean mom. i thought that she'll soften up as the series progresses or the pd's will explain in a backstory kind of thing how she turned out to be that hateful- but she's still the same. i can feel for the second wife though - if i didnt commit to recording/uploading this...i'd given up watching on episode 12.

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I never have seen KBS in such a light as suggestive in above comments. Maybe becuase thats the only public station that is running for free in chicago (KBC...except ever since the whole dtv thing, its gone to cable :()

OH and KBS is wonderful with their subtitling. They do everything almost, except like news and stuff. Exceptional I think.

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@Dav

"More good news: dramafever has finally managed to get KBS to agree to license to them. So there should be a *ahem* legal streaming option for US viewers for some of their dramas soon."

I read that too and I'm excited since I just started a subscription with dramafever. I have donated to Viikii a number of times but I do find it unreliable in terms of access and sub quality. I think maybe my only complaint is I wish Dramafaver was more realtime e.g. IRIS only came out like last week (not that I care since I won't want to watch it EVER again!) and Your Beautiful is not on there at all. What I do appreciate is the older dramas like Sandglass and Hotelier but how awesome would it be if they get all the old catalog of dramas with subs from MBC and KBS. Stuff I can't find anywhere and the ones I grew up watching with my parents.

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The Mother in this drama give the term MONSTER IN LAW like it was meant for her. Talk about being so unfair in her treatment of everyone in the household. How could they even live with her? But love KBSWorld, the sub titles on shows is really making it so enjoyable.

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I thought I was the only one who didn't like Three Brothers (at least on this blog). I gave up by ep. 14. The mother is way too hard for me to take. I know it's getting high ratings, but it sounds like she has no redeeming quality as a human being, so I'm going to pass.

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These guys' mom is URGHHHH!!!!!!! I wanted to pull both her hair and my hair off whenever she says she's not mistreating her 2nd son and her younger daughter in-law. and she says she's a good mother in-law OMGGG... The only thing that kept me going was because of MY mom. =_=

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I concur. The mother-in-law is awful. She has no appreciation and has tunnel vision when it comes to people. The oldest son is a mess because she didn't make him be responsible for anything. The second son an over-achiever looking for validation, but yet he treats his wife with no respect whatsoever. He doesn't even care about how she feels.

The third son, wow. He is a hottie! However, last week when he slapped the woman he says he will love, I was just blown away. I don't believe in that kind of abuse. Slapping anyone is unacceptable.

All in all I want to see where this drama will go ..... as it continues to play.

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I LOVE SBS the most.....
Their dramas are good and enjoyable.... YAB ,Smile You, Shining Inherintance all are good dramas, very easy to digest

KBS and MBC are both good as well, but very hard for me to really get into them, maybe koreans opinions are different...idk....3 brothers mother is just too evil

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Three Brothers is a poor cousin to and many times removed from SoSP. Almost everyone in the drama is exasperating and hateful (the mom, oh the mom, she makes me want to throw something at the screen every time she comes on). The only reason I still catch it - with a lot of fast forwarding - is Umi. Such controlled acting from the actress who plays her!

I can't imagine why this drama would be leading although I generally like KBS's offerings.

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anyone know where can i find the english subbed version of this drama?

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I love watching THREE BROTHERS. Its a good family story. BUT the mother of the three brothers really gets into every views nerves. The second daughter-in -law Umi is a good wife and mother. The father of the three brothers is a hard working, loving husband and a disciplined father. I hereby would all the other cast who are in this drama. KBS had come out with good family dramas which is worth watching.

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Omgoshh I loved three brothers. The third brother and his wife and the wife's sister and her boyfriend !! I hated the mother though

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the story was just so so... but it seemed Koreans still loved this kind of story..so that was why in the first day aired...the rating was directly high

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