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Breezy island romance in Warm and Cozy’s posters

Was this poster concept There is so much cute here that we had to use every shot? I guess when you take Yoo Yeon-seok and Kang So-ra and put them on picturesque Jeju Island, aka the honeymoon capital of the country, every shot is pretty and romantic and you just have to use them all. The posters for MBC’s Warm and Cozy are like a set of sweet inviting postcards telling us to come to the island for a warm and cozy meal.

It’s totally false advertising as far as the heroine is concerned, since she’s in for a frustrating relationship with one very lazy manchild when she gets to said island getaway. Their characters are described as a hardworking ant who might die of anger and a lazy grasshopper who lacks affection. Oh, and he also lies compulsively, seemingly just because he can get away with it.

Yoo Yeon-seok’s character is a chef restaurateur, with a half-brother (Lee Sung-jae) who runs a resort. They have different dads but have a close relationship, which might explain why he doesn’t seem all too concerned about his restaurant making any money. Hey, if you play polo with your resort-owner hyung for fun (in the stills below), I’m thinking you have few money worries in life.

The heroine is an employee at a clothing agency and is described as an ever-diligent worker who doesn’t have much to her name. But no matter how hard she works, fate keeps throwing one curveball after another, until nothing goes according to plan and she becomes angry at the world. The drama will be about their bickering partnership at the restaurant, which will pave the way for their cozy romance. And warm fuzzies for us.

Warm and Cozy premieres next Wednesday on MBC.

Via DongA, Wow TV, Osen

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No wonder they were so delayed in giving the posters, seems like they couldn't decide which cut to take so in the end they had every cut they had. Well I'm not complaining though, the posters look so lovely and makes me want to go to the beach!

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Hey remember it's Friday. Producer is delayed 1 week.

See you Friday. :-)

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See you next friday!

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Omgah, seriously. So beautiful. Haha.

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Warm and Cozy..I'm feeling it too...
:-)

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Same here :).

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Same here, can't wait :D...

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LOL saw the posters and had the exact same though. Promoters 'Argh!!! To hell with it, lets use em all' but I am not complaining so looking forward to it

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Oh yeees!!! This looks so so so good!!

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thats really look warm and cozy

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OMG it's finally happening! I am sooooooo overjoyed!
I think I will prioritize this over The Time I've Loved You!

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oooh they look GORGEOUS together, and looks like we don't have to worry about chemistry either.

(and I would kill for them to do a couple photoshoot for some magazine as promo for this. The Lee Jong-seok/Park Shin-hye post-Pinocchio editorial in London was smokin', I could use a YYS/KSR version too)

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Oh me 2 !!

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Me three..

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Omg!!!! I love the posters!!! Warm and Cozy, i can feel it!!!

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Going to Jeju Island next week on vacation.
Hope to see some sights like the photos.
Can't wait until next week.

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Considering that this drama is being filmed in Jejudo, you might see not just some sights 'like the photos' but the actual shooting!

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Lucky you!

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They look like they are already on their honeymoon! They look adorable together.

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Such a lovely couple, at least we won't worry about their chemistry. Now let's hope the drame itself will deliver on other aspects, especially in terms of writing

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Too adorable. My two favs in one drama. Theyre such DARLINGS ugh

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Kang so ra is really pretty. And I already love Yoo yoonseok. So, yes. The above posters are incredibly lovely.
Apart from that, paying a visit to Jeju is one of my dreams. I am really glad they're shooting an entire drama there. *happy dance*

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This looks so adorable! They look perfect together!!!! Can't wait!!!

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promising. i am glad this is only a week away.

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I have that same H&M dress. Cheap but pretty.

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I am dead :D ... aaahhhhhhh cant wait

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Now let me go book my ticket to Jeju-do now. Haha.

Those photos could be used for a tourism campaign! "Jeju: Romantic Honeymoon"

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This looked... sleepy. The posters are. I mean it's the perfect ad for those who want to vacate and just relax. I think the posters achieved that. With that said, precisely, it's just like reading an ad for a Jeju island vacation. It's underwhelming is what I'm saying.

Then I watched the teaser then I dug up around a bit to refresh what the synopsis is for this drama, and once again, "sleepy" is my impression. Was it supposed to be romantic? Funny? Heartwarming? I don't know, it just makes me want to enjoy Jeju but not necessarily focus on the story. It's funny that I remembered big names were once attached on this drama, had it not for that then I wouldn't even notice that this existed. And the title change doesn't help quite a bit, from the obvious Gatsby reference to some generic romance title, it only made my expectations for this drama that much more vague.

Maybe it'll end up as just one of those feel-good movies where you were just immersed with the setting and leave you with the emotions instead of worrying what the characters are doing. Except it's not a movie. It's a drama so there has got to be some conflict worth resolving for us to watch beyond 2 hours. And conflict I see not. The plot seems a bit quaint on this one, is what I'm saying.

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Hmmm you must been looking at something different than the rest of us i guess!! Im sure the story is much more than a cute heartwarming jeju romance..heck the drama hasn't even started yet.. P.S saw you posted the same exact comnent on koalas playground!! What's the point? To spread negativity??

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She is just stating her opinion just like you and me. We don't always agree you know.

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Pretty, but uninspired.

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Yeah, regarding the posters, I actually think they could have made it really funny by having two versions of each picture. One, idealistically "romantic and sweet" and one that more accurately captures how angry and lazy they are respectively. That would have captured my attention more and would have made me more excited for their chemistry.

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This is quite brilliant. Do you pitch ideas for a living? Uninspired and insipid have been used to describe the posters and with a healthy helping of deliberately posed cheesiness as well. Plus the title. Warm and Cosy, which, coupled with the posters, Makes me want to take an nice long nap. But seeing as how it is the Hong Sisters, I am reserving judgement. While I have not been 100% sold on everything they have done, they are very good writers who are capable of biting and witty dialogue, set-ups and satirical takes on tired tropes. Plus it has Kim Sung-oh in it and I will watch him in almost anything, except, of course, The Night Watchman's Journal. I bailed on that after 6 episodes.

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Thanks :) Haha, I don't. I just felt like the character description and teasers showcase a different relationship between the characters, and thought it would have been good if they showed that to contrast with these posters that depict this sweet, perfect relationship. But I'm actually pretty happy with these posters because I like the warm feeling they give off.

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They look so cute together! I can't wait to see this drama next week. I'm already daydreaming of a beach vacation...

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I don't see the chemistry everyone is talking about. The pics look awkward as heck, from the facial expressions to their body language; it just looks unnatural. But terrible posters have made good dramas before so I'll wait and see.

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I like how the promo material looks like a brochure for a romantic getaway.

"LOOK at all the things you can do! All the places you can CUDDLE!"

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No complaints from me! Just bring it on, please, ppalli ppalli!

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This is the first time in a while (or ever?) that the Hong Sisters don't have much of a hook within their premise. As in, nothing that makes me go, "I'm interested to see how they execute this."

That's why I haven't really had much to say about it in all the posts. And yet, I'm actually really excited for it, perhaps for this reason? I like that we're just getting this breezy rom-com that could go anywhere and really like the simple hardworking ant & lazy grasshopper description for the leads.

I'm not quite sure why, but this drama is making me think of Delightful Girl Choon-hyang and My Girl more than any of the more recent ones they've done. Perhaps because there isn't a supernatural/fantasy theme and it isn't set in the world of idol bands or famous actors (see: their last 5 dramas). There's something truly comforting about it for that, even though I've enjoyed the majority of these recent ones.

Anyway, hoping this will be cracktastic and hilarious and romantic and sweet!

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... And deep. What I love about the Hong sisters dramas I have seen is their capacity to deliver an hilarious show with well tought deepness.
In Master's Sun you could say the main lead had the same supernatural abilities at the beginning and at the end of the show... but what begun as a burden became a big part of her strenght and her purpose. That conversation with the aunt at the end was not to be missed.
In My Girlfriend is a Gumiho the male lead was full of himself at first, but by getting to know and deal with another being (the titular Gumiho), his worldview deepened and became aware that his rights and his duties where part of a whole. By knowing Miss Gu Mi Ho he became a better person just by recognizing the effect his decisions had on another people.
In My Girl the main lady teached the main lead to have an imagination, and how powerful a tool it is to transform a person.
Those are the ones I remember the most.

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Yes, deep! Something about the Hong Sisters is that their dramas are always a lot deeper than I think a lot of viewers give them credit for. They stick with you for that reason and I always end up coming back to them. They know how to hit all the right notes.

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*rising from deep slumber*

Someone mentioned Chunhyang... HALLO fellow HongSis old-timer. :D I so agree with your comment. This drama sounds "tame" compared to usual HongSis ones.

DGCH - teens forced to marry to stay in school (kinda tame for their 1st one, but good)
My Girl - Hotel CEO hires someone to pretend to be his cousin
Fantasy Couple - bitchy heiress gets amnesia and is told she's a maid/babysitter for a "poor" country guy
Hong Gil Dong (didn't finish, but it's a crazy hero fusion sageuk)
You're Beautiful - nun-in-training cross-dresses as boyband idol
My Girlfriend is Gumiho - she's a gumiho who loves meat and... sex?
Big - teenager swaps bodies with his teacher's fiancee
Best Love - kinda "tame" in premise but Dokko Jin made it crazy
Master's Sun - ghost-seeing girl needs to touch guy to drive ghosts away

If this were another writer, I'd probably pass. But I'm still waiting because it's the Hong Sisters. They write funny encounters and witty dialogue and characters that "pop". Like you, I hope it can be like DGCH where the premise can be tame but the drama itself is ♥.

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Haha, yes! I'm definitely a HongSis old-timer and proud! I've been feeling nostalgic for those first 2 dramas of theirs, especially since I can't believe it's been 10 years since those both aired. (Jae-hee, where are you?!)

"I hope it can be like DGCH where the premise can be tame but the drama itself is ♥." -Exactly! I'm glad I'm not the only one getting those kind of vibes and hopes. I also think that the PD from Best Love will help make things fun, because like you said, that drama was somewhat 'tame' in premise, but found other clever, funny ways to become cracktastic.

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With all due respect to Ms. Ae-Jung (main lead in Best Love), Mr. Dokko Jin was the star with his crazy antics ^_^ .

About Fantasy Cople: I absolutely loved it. Only rewatched 2 dramas -Fantasy Couple and 9 ends 2 outs-. Mainly because the female character was so overwelmingly powerful (by being so rich) that her world was basically made up of servants (lesser people). She had to lose all her power to discover who she truly was by discovering that other people struggle, love, feel despair and impotence. I loved this drama but I feel is underappreciated.

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I really really hope it wouldn't turn out to be another 'Big'.

Jeju Island is very beautiful and they should've used the breathtaking background to have great interactions for the posters instead of just holding hands while standing side by side or looking at each other.

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Sorry for the side comment... but who amongst you would prefer:
1.- the producers (in general) to delay their premieres if that means more planning, better acting, less improvisation and less live shooting?.
2.- the writers to have more time in order not to improvise or rush their writing?.

Thanks for your opinions in advance!.

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None of the pre-planning or lead time matters at the face of live-shooting. K-drama demands that they do it the hard way.

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I don't know why but this reminded me of the very old J-drama Beach Boys. It has a feel good setting by the beach, just minus the tanned hunks (not that YYS not a hunk, but he's fair)
Besides the pretty, hope there's enough plot to carry the show!

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I love Beach Boys! Ahhh, Takenouchi Yutaka...

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haha, and Sorimachi! and Yutaka's hair!

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I am sold!
Lovely couple!
Can't wait for 13 May!
Warm & Cozy fighting!!!

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this look like a pre-wedding album..

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I want to go to jeju!!!
They looks like a lovey dovey couple <3.... Soooo lovelyyyyy!!!! <3 <3 <3
The angry ant & lazy grasshopper already blend become warm & cozy ant-grasshopper, lovely & sweet!
The teaser & stills picture give me vibe it will be really funny & fun to watch! Cant wait!!!

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I want to go to Jeju-do. Right now.

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The posters just cream gorgeousssssssss!
Gorgeous OTP with gorgeous backdrop...
urgh i'm dying waiting for this drama..! cant wait anymoe..

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It's not very exciting, but I like these posters and their feel fits the title. The couple looks good too.

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This looks like a advertorial honeymoon photo album shot exclusively at Jeju haha :D

There's so much pretty here! I love both lead separately, even if this show tanks (I sure hope not!) I have a feeling the chemistry will save it from being a major flop. I HAVE HIGH HOPES FOR YOU, SHOW! <3

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Yay! Another Hong sisters drama :) . Usually the Hong sisters release a drama every year, but it's been 2 years after their recent one (Masters sun which I loved). I hope this drama delivers, because it sure looks promising.
I both like the leads, YYS from reply 1994 and KS from Sunny... Add Hong sisters as the writers and I'm sold. Can't wait for the drama ^_^!

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soooo pretty! the postes looks like from the pre-wedding photoshot <3 cant wait~

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