Okay, this is pretty creative, kudos to the art department for this drama production and their attention to detail and consistency:
The poster announcing that the drama (tentatively named “Cang Hai Zhuan”, trans. “Sea Searching Tale”) now has surpassed 1 million reservations (even before the drama has finished filming) has a little part of it that is reminiscent and mirrors the very first poster and animation the drama’s production released back when the drama was announced as filming started (back in late-December 2023).
Fun fact:
In C-dramaland, a “reservation” people pace for a drama before the drama’s release is basically a track record of people who have bookmarked it to watch once it’s released, it’s also a marketing tactic to attract investors— the more investors, the faster the drama may air after it passes the censorship board for review, and the faster the ROI comes back)






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    It’s really cool (and I already have this one on my 2025 watch list 😉)

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      Yea, many think—hope— for a late 2024 release, but I doubt it’ll be that soon. I also hope it isn’t THAT soon because I want production to take their time in post-production with the editing and perfecting of the drama after filming is wrapped. Rumours are saying the drama is slated to wrap filming in May. Other rumours are saying after filming wraps, Xiao Zhan will be heading to London for the Gucci Cruise fashion show as the brand’s Global Ambassador, before he heads back to China and starts filming his next project (which I’ve already read 2 rumours about just this past week)

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    Interesting marketing strategy. I always learn so much from you. 😊👏

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      I definitely don’t know everything, it’s all just things I’ve also learned along the way in years of watching Cdramas and observing how things work in their system 😅

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        I’m grateful for your insightful comments. The behind-the-scenes challenges that the cast and crew face and overcome to bring us our favorite dramas are truly inspiring.

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          ♥️♥️
          Yea, I’ve been asked why I care about the behind the scenes aspect of the things I watch, and it’s because I find that it helps me to see and feel things on a more human level, that the actors/actresses/entertainers/production crew are—at the end of the day— still just humans like you and I and everyone else. That they also deserve love and respect like and other human being on earth does, that their hard work on a production should be appreciated and seen and not left as “just boring behind the scenes/off camera stuff”. If juicy gossip about a celeb’s lifestyle and what they WANT ppl to read online is what the masses like and is what keeps them interested, then I am not afraid to admit that I am not of the masses, and am more interested in the quiet off camera/behind the scenes stuff that show to me the things that are not staged and that are not set up and that are not all that interesting or pretty to look at, the more down-to-earth stuff for lack of a better word

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            💯 Exactly that!! You manage to put in words what I deeply feel but perhaps cannot express so beautifully! ♥️♥️♥️

            Some people feel that the magic of showbiz gets diluted by knowing more about off-screen efforts but I feel otherwise.

            I have zero interest in celeb gossip … my only take on it is sadness that our favorite actors who give us so many relationship goals on-screen cannot even imagine to do these things off-screen.

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    **HASN’T finished filming

    Geez, multiple hours after publishing this post and I’m seeing ALL of the typos and errors about it now 🤦🏻‍♀️🤦🏻‍♀️🤦🏻‍♀️

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    @lapislazulii
    This is the drama that Zhang Jing Yi is filming with Xiao Zhan 😊

    https://mydramalist.com/56835-cang-hai-xi-lin

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      It’s a part of the “The Lost Tomb” novel & drama series— not sure if you’re familiar with that one

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        Omg this looks v exciting, thank you for putting it on my radar! And no I’m sadly not familiar with this series – would you reccomend any of the spin offs or other dramas in the series? (also omg EXO Lay is in one of them?? Squee!)

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          It’s an entire series with a handful of dramas and a pretty large—and some brilliant— cast 🥰 Lemme get back to you in terms of what’s the best order in which to watch the dramas, because how and when they’re produced and released isn’t actually the best way to watch them in order for things to make sense haha

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          Here you go, I hope this helps to direct you towards where to start and maybe continue if you get lost—because the universe of this entire series is quite vast and can be overwhelming 😅
          Specific to Lay, he’s in “The Mystic Nine” (fun fact: Lay & Xiao Zhan are literally just 2 days apart in birthdays—XZ being the older one— and both are born in the same year and are 91-liners 😉)

          https://foxofninetales.tumblr.com/post/679021612153110528/entry-points-for-watching-dmbj-the-lost-tomb

          The story of this drama that Xiao Zhan is currently filming is actually completely new and not a part of the existing story’s original canon. His character for this new drama was actually only mentioned in passing in the OF franchise, but is a character in which basically set everything into motion.
          Something to keep an eye out for that is said to be released this year—but don’t hold your breath for it just yet, as with all C-dramas— is “Tibetan Sea Flower”, the drama which is supposed to give the most lore about XZ’s character of his upcoming drama for this universe

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            Thank you Nessa!! I genuinely appreciate it so much, I’ll be diving into this now since everything on my current watch plate has become a live watch (also I didn’t know that about Lay & XZ either, the more you know 🤯)

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