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CEO-dol Mart: Episodes 9-10 (Final)

All good things, as they say, must come to an end. But what kind of ending is in store for our ex-idol CEOs and their now-beloved mart? Before we say goodbye, there are truths to be told, reconnections to be made, and doors to be opened. And guess what? One of those doors is even locked!

 
EPISODES 9-10

We pick up in the aftermath of Ho-rang’s fall. Thankfully, he’s fine aside from a mild concussion, which gets patched up offscreen. Sang-woo, on the other hand, huddles in Boram Mart’s back room. When the others find him, he ekes out, “I’m sorry. It was my fault.” Then he unloads the burden he’s carried for five years: on the day of Hyun-yi’s accident, Hyun-yi and Sang-woo had been set to ride together to Seoul for the music show — but Hyun-yi had sent Sang-woo ahead early.

Oof. I wasn’t expecting this show to make me cry, but here we are. Hyun-yi’s death wasn’t Sang-woo’s fault, of course, but that kind of guilt is hard to overcome, and the others don’t try to brush it off. Instead, they sit with him while he cries, and later, as Ho-rang piggybacks him through the snow, they make a lighthearted tease-fest of it to keep him laughing.

Things aren’t looking good for the Thunder Boys to get more than a reduction on their suspension period, which won’t be enough to save the mart. Still, they throw themselves into getting petitions from everyone they can think of — their customers, the idol trainees Sang-woo has been unofficially coaching, and even the rival mart owner.

CEO-dol Mart: Episodes 9-10 (Final)

Meanwhile, Ji-wook sends an attorney in to tempt everyone except Ho-rang with an envelope of cash and a promise to help them pursue their personal dreams. Why everyone except Ho-rang? Because he rightly knows they’ll turn the offer down flat, and Ho-rang is the real target. After all, the attorney reminds them, Ho-rang sank his entire savings into the mart — and this money is their only hope of paying him back.

That does the trick. They agree to consider the offer and to try and convince Ho-rang to accept. This results in a huge fight. Many hurtful words are said, intentional and otherwise, but the long and short of it is that no one wants to give up on the mart and part ways again, but they feel it’s the best thing to do for Ho-rang’s sake. Ho-rang storms out. Ye-rim follows and offers a good-luck photocard — not Gina’s this time, but an old Thunder Boys photocard.

CEO-dol Mart: Episodes 9-10 (Final) CEO-dol Mart: Episodes 9-10 (Final)

Since the boys aren’t speaking to each other, Sang-woo has to gather them with the threat of the “I love you” punishment I was starting to think they’d forgotten about. Ye-rim brings chicken and beer, and Sang-woo pouts at her upstaging his roasted sweet potatoes — until he realizes it’s after midnight and there has been no reconciliation. Punishment it is!

They take it in turns, Young-min pointedly ensuring Ho-rang and Tae-ho have to hold hands. Ho-rang struggles to get the words out, but then he spills his guts to the table. He’s thankful to them, he never wanted them to pay him back, and he loves them. He also confesses about disbanding them because he couldn’t bear to keep performing in the wake of losing Hyun-yi, prompting apologies all around. That leaves Yi-joon, who blurts out a quick, “I love you all, and we’re not guilty, and I have proof!” Turns out, the little boy who hangs around the mart borrowed Yi-joon’s camera during the birthday party, and he captured a direct shot of Ji-wook’s face mid-sabotage.

CEO-dol Mart: Episodes 9-10 (Final)

But a bigger surprise awaits, because while looking for an outlet to charge Yi-joon’s laptop, they find a secret back room decked out in photos and posters… of themselves. It’s practically a Thunder Boys shrine, crafted by Boram Mart’s previous owner: none other than Hyun-yi’s grandfather. At Hyun-yi’s funeral, he witnessed the Thunder Boys pulling themselves together to take over as chief mourners for Hyun-yi’s grief-stricken parents, and was so moved that he gifted them the mart, hoping it would someday reunite them.

Oh, and Ji-wook? He’s Hyun-yi’s cousin. And he’s actually second in line to inherit the mart, after Hyun-yi’s parents. Trouble is, Hyun-yi’s parents went off-grid after the funeral. With PD Song’s help, the Thunder Boys share Boram Mart’s story on the radio, and sure enough, Hyun-yi’s parents come looking for them. It’s a difficult decision, but the boys and Ye-rim agree that Boram Mart should be returned to Hyun-yi’s family.

There’s a bit of conflict involving Hyun-yi’s parents and Ji-wook (they were his stand-in parents until he was ten, and he’s felt abandoned by them ever since) that gets resolved as quickly as it’s introduced. Ji-wook does answer for his crimes, however, because CEO Yoon turns him in. Boram Mart is saved, and Hyun-yi’s parents take over running it — after one last goodbye sale so the boys can have closure with their customers.

The next time we see Ji-wook, he’s manning the cash register, and Ho-rang has to step in and show him how (mirroring when Ye-rim did the same for Ho-rang before). Ho-rang has since gone back to contractor work, with Tae-ho tagging along on deliveries. Sang-woo aces his audition for the singing survival show. Young-min and Gina make vague but exuberant forever plans. Yi-joon’s YouTube channel takes off and lands him radio interviews. And Ye-rim, no longer a part-timer, runs the sweet potato shop (and boy is she running it!).

The Thunder Boys gather at Boram Mart to celebrate the new year, briefly considering a group vacation before they remember they’re all basically unemployed and broke. That’s when Ho-rang gets a call from CEO Yoon — there’s a wedding hall with their names on it. The Thunder Boys are back in (literal) business!

CEO-dol Mart: Episodes 9-10 (Final)

I have some lingering questions (who broke into the mart back in Episode 1?), but at the end of the day, none of the nonsensical details dull my overall enjoyment of this sweet little show. In some ways, the silliness and admittedly green acting even added to the feeling of five inexperienced guys being thrown in over their heads and trying to figure things out on the fly.

Ultimately, I think it was the characters and their surprisingly complex relationship that sold it for me. I may not have understood all of their choices, but I sure believed in the bond they had with each other and felt their fears, hopes, frustrations, and sadness alongside them. I definitely didn’t see that wedding hall coming, but as soon as they said it, all I could think was that it’s a much more natural fit for their entertainer personalities than Boram Mart ever was. I don’t know if that was just a fun way to end the series, with them unanimously choosing to run another business together, or a hint at a potential Season 2 — but if it’s the latter, I will gladly be here for the next round.

CEO-dol Mart: Episodes 9-10 (Final)

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Thanks for the weecap @mistyisles

I am glad they tied things up nicely and whilst they could all develop new side lines running the wedding hall works well. I don’t think they have enough to make a second season compelling but the series was ok for a rookie show. I think the crew must have been rookies too as the multiple reaction shot close ups of all the characters, every time, effected the pacing.

Was I the only one wondering why the person with concussion was giving the piggyback, even if he was the group leader this made no sense? I loved the way they all supported the maknae throughout the show even when he was trapped in the rival store.

I am glad I had this simple no stress watch. I wish cast and crew success in their future ventures.

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I kinda lost interest in this drama. The story wasn't great and the acting couldn't save.

I don't understand the point to get Ho-Rang sacrificing all his money in the mart to give up at the end. Why the parents are the right owner, when the grand-dad gave it to the group... The reason of the cousin to ruin it was so childish, it was just a little mart.

The only positive point is the members got reunited and this time won't live completely separated from each other even they have different lifes.

The romance wasn't the best point, between the cringey between Young-min and Gina and the inexistant Ho-Rang and Ye-rim , kinda sad they just hinted it.

I will just wait for Lee Shin-Young's next drama :)

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The show didn't end the way I expected it to, but the unexpected ending was pretty satisfying. The Mart brought them together, and taught them teamwork and business skills. Gave them closure on the old tragedy, and made them realize that they aren't losers. They move on from it as more confident people - individually and together.

This show didn't do anything pathbreaking, but its simple and light narrative made for a relaxing watch. I will miss these kids. If the makers are planning a second season of them running a wedding hall, I will definitely watch it.

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IMHO, the last episodes didnt fulfil the promise of the earlier episodes. The last 2 episodes dragged. It almost felt like they ran out of things to say. And it was just 10 episodes. The wedding hall reference makes me think there is going to be a part 2, hope they pace it better.
No romance for Ye Rim. That made me sad

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Well, I made it through to the end. There were some cute moments but overall it felt very simple and rookie ish. All of it from the directing to the acting. A nice little diversion to watch and forget.

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Thank you for picking up this drama @mistyisles

Your writing is so evocative that it made an okay-ish drama so much better and engaging with your weecaps.

I enjoyed your lovely prose and discerning eye which locked into minute details!🔓

The low-stakes plot made for an angst free viewing and worked as a sort of palate cleanser amongst other currently airing dramas.

All the Thunder Boys had their own individual plots apart from being together as a group, which made is root for each one of them. The maknae was cute as a button.

The lack of development of the love line between Ye-rim and Ho-rang was disappointing but the few sweet scenes peppered through the drama were nice.

Somehow I was convinced that Hyun-yi was not actually dead and thought that Ji-wook was actually him post plastic surgery.

The random manner of Hyun-yi's parents disappearance and abrupt return was a head scratching plot twist ... I would have been worried if there were more episodes ... here it was just 🙄 ... okay let's how this plays out.

I was most definitely not on board returning Boram Mart to them (wae ... just wae) but the wedding hall cheered me up and so we happily bid adieu to our color-coded ninja turtles Thunder Boys.

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Thank you! I'm glad you enjoyed the weecaps. ❤️

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For me, this production could only benefit so much from the low expectations going in. I was aware it was going to be a simple, sweet theme--the reuniting of bandmates, the rekindling of their friendship, and I THOUGHT their final maturing into adults after escaping the kind of perpetually forced adolescence that kpop idols have to maintain.

Unfortunately, this last plot development never happened, and that was what made the ending totally unsatisfying to me. Young-min and Gina are reunited, but its totally unclear why they were apart and why Young-min behaved the way he did. Sang-woo continued to act like, and be treated like, a child. Yi-joon is no more savvy about his internet fashion influencing business than before. And worst of all Tae-ho and Ho-rang are back exactly where they started.

The only positive development was Tae-ho's realization that Ye-rim liked Ho-rang, and him backing off from a possible love triangle. While I liked that realistic behavior on Tae-ho's part--unlike the classic kdrama love-triangle SML who is always convinced he can triumph-- Ho-rang was depicted as a classic kdrama really dense male denying his attraction to Ye-rim until the end, so I can't give the show credit for refreshing romantic realism.
In the end, then, I can't give this show much credit, even as a simple, light-hearted exploration of male bonding

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One additional comment, which I can throw in because not very many people are reading this thread, so no one will care how off topic I am--the ending where they are now owners of a wedding hall made me think that this could be a long-running series "Thunder Boys Own a Wedding Hall" "Thunder Boys run a Funeral Parlor" "Thunderboys Take Over the Recycling Center" etc. etc.
These could be shown to high schoolers pondering their career choices, as vocational films, taking pressure off the exam system as students realized they did not have to kill themselves to get top marks to get into the best universities, but could have fulfilling work lives outside of the office.

The only problem is that the Thunder Boys would have to get a little more into detail about what each business entails. All we got in this one was how to work the cash register, and how to buy cosmetically imperfect sweet potatoes--there needed to be more how-to on the day-to-day running of the market to be useful to an aspiring mart owner!

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It reminds me the books of childhood Martine doing something like Martine at the beach, Martine at the farm, etc. 😅

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"Thunder Boys run a Funeral Parlor" Can we have a crossover with Six Feet Under.
🤣 🤣 🤣

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The show stumbled a bit toward the end with the boys vs. villain storyline. The most entertaining parts were earlier in the show, when the Thunder Boys combined their idol skills with practical retail knowledge and made the mart a success. They seemed oddly passive in the conflict with the landowner, even though it served a plot purpose to reunite them with the deceased bandmate’s family and complete the healing process. If there were a threat to the mart’s survival, it would’ve been more fun if that involved meeting a sales goal and they had to pull out all the promotional stops — even putting on a reunion performance — in order to reach the target and save the mart.

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