EZ Hyoung for My Sassy Girl
All right, here’s some PR in action: A song from EZ Hyoung‘s newly released second album is being used to promote the U.S. version of the romantic drama movie My Sassy Girl.
EZ Hyoung’s label Antenna Music is touting this as a big deal, that his song “Beatles Cream Soup” has been selected as the “Korean image song” for the film, but don’t think this means he’s going Hollywood all of a sudden — this is only for the Korean release of the movie on October 30. The flick starring Elisha Cuthbert and Jesse Bradford has pretty much already fizzled on whatever U.S. buzz it was hoping for, going straight to DVD earlier this summer.
According to Antenna Music, the song is also said to be used in another U.S.-produced indie film, but as no specifics are given (the contract hasn’t been finalized yet), forgive me for not being impressed. Don’t get me wrong — I like EZ Hyoung — I just find transparent attempts at PR to be laughable.
SONG OF THE DAY
EZ Hyoung – “Beatles Cream Soup” [ Download ]
Via Star News